Cacco Launches "Fraudulent Lottery Countermeasure Plan" to Automatically Detect Multiple and Mass Applications Due to Bots and Impersonation from "O-PLUX Payment Protection"

Cacco Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Hiroyuki Iwai; Stock Code: 4166; hereinafter Cacco), which supports the safety of online transactions with AI and its own algorithms, is pleased to announce the launch of its "Fraudulent Lottery Countermeasure Plan" for its leading fraud detection service in Japan, "O-PLUX (O-PLUX)". This new plan automatically detects fraudulent multiple and mass applications caused by bots (automated programs) and impersonation.

To commemorate the launch, we are offering a trial, normally priced at \u00a5100,000, for a limited time at \u00a510,000 (excluding tax). You can test the detection accuracy of fraudulent applications on your own site in a real production environment before implementation.

*1: Survey of the number of websites implementing paid fraud detection services on EC sites in Japan by Tokyo Shoko Research, Ltd. as of the end of March 2025.

Background and Challenges Faced by EC Businesses: Increasingly Sophisticated Multiple Applications and the Limits of Manual Checks

Many EC businesses adopt lottery sales for popular manufacturer collaborations or limited-edition premium products. However, in recent years, there has been a surge in multiple applications where individuals, using the same terminal but slightly altering attributes such as IP address, name, and address, impersonate dozens or hundreds of different people to exceed purchase limits.

In genres such as hobbies, cosmetics, and tickets, where we receive frequent inquiries, thousands of fraudulent duplicate applications can occur for a single limited-edition product. Furthermore, mechanical automated and mass applications using bots are also conspicuous, becoming a major factor hindering fair sales to general users.

To combat such fraud, many companies manually review vast amounts of application data and eliminate suspected duplicate entries. However, this in-house approach presents the following challenges:

1. Strain on Review Workload: Each lottery requires an enormous amount of checking, burdening core business operations.

2. Decline in Brand Value and Lost Opportunities: Failure to detect fraudulent mass applications means products that should have been available to general users are not. This compromises fairness and leads to a decline in brand trust.

Against this backdrop, we have received numerous requests for "automated countermeasures that are more accurate than manual checks and significantly reduce review workload," leading to the development of the "Fraudulent Lottery Countermeasure Plan" specifically designed to enhance lottery sales screening and reduce workload.

Overview and Technical Features of the "Fraudulent Lottery Countermeasure Plan"

This plan specializes in automatically detecting mass applications that are mechanically repeated by altering parts of IP addresses, cookies, names, addresses, and contact information, as well as fraudulent automated applications by bots.

1. High-Precision "Name Matching" Using Patented Technology

Utilizes patented technology to normalize and compare variations in address notation (e.g., "4-chome 3-banchi 2-go" and "4-3-2") and name variations.

2. Real-time Screening in Just 0.3 Seconds and Flexible Integration Methods

With API integration, screening takes approximately 0.3 seconds per application. It also supports CSV integration, which can be easily implemented without development, allowing for flexible integration methods (API/CSV) tailored to the EC business's system environment and operational structure.

【Usage Fees】

Fees are incurred only when lottery sales are conducted, with a cost-effective pricing structure based on the monthly range of screening volume.

Initial Fee: \u00a5300,000 (excluding tax)

Monthly Basic Fee: \u00a520,000~ (excluding tax)

*Please contact us for detailed pricing ranges.

【Service Details and Inquiries】

Please feel free to contact us via the URL below.

URL: https://cacco.co.jp/frauddetection/contact/

Limited-Time "Trial Offer"

To allow you to confirm the effectiveness and operationalイメージ of this plan before implementation, we have prepared a special limited-time trial that allows you to use the actual production environment. You can test the reality of multiple applications on your own site and the detection accuracy at a significantly reduced cost compared to the usual.

Content: You can use the detection functions of this plan for 2 weeks or until 10,000 applications are screened, whichever comes first.

Price: Limited-time special price \u00a510,000 (excluding tax / normal trial fee \u00a5100,000)

Purpose: To confirm the daily operationalイメージ and verify the degree of agreement between fraudulent orders and screening results.

Notes: Further accuracy improvements can be expected through individual tuning during full implementation.

*This special price may end without notice.

About Cacco Inc.

Cacco's fraud detection service "O-PLUX" is a cloud service that utilizes its own algorithms, including AI and data science, to detect all types of fraud in online transactions in real-time, thereby preventing damage and automating checking operations. For EC businesses, it provides fraud detection solutions from fraudulent login to fraudulent order countermeasures. For financial institutions and membership sites, it offers fraud detection solutions for everything from account opening to login and transactions, protecting against information leakage, phishing, and impersonation.

In its data science services, Cacco contributes to cost reduction, operational efficiency, and profit improvement through data utilization and analysis in various industries such as manufacturing, apparel, and construction.

*Company names and product/service names (including logos, etc.) mentioned are trademarks or registered trademarks of their respective owners.

*The impact of this matter on the current fiscal year's performance is minor. We will promptly disclose any future impact that requires disclosure.

Company Profile

Cacco Inc.

Address

1-5-31 Motoakasaka, Minato-ku, Tokyo

Representative

Hiroyuki Iwai, President and CEO

Established

January 28, 2011

URL

https://cacco.co.jp/

Business Activities

SaaS Algorithm Provision Business

(Fraud Detection Services, Payment Consulting Services, Data Science Services)

Related Sites

Fraud Detection Media "FuseLab"

https://frauddetection.cacco.co.jp/media/

Data Science Blog

https://cacco.co.jp/datascience/blog/

Recruitment Information

https://cacco.co.jp/recruitment/index.html