3rd Consecutive Year! Calbee "Fan With! Project" Potato Harvesting Event in Miyagi

Calbee, Inc. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Shin Ebara) will hold a "Potato Harvesting Experience in Miyagi" on Sunday, July 26, 2026, at a contracted farm in Sendai City, Miyagi Prefecture. The event will feature potato harvesting and unique Calbee-style recreational activities. Applications will open on Wednesday, May 27, via the smartphone app "Calbee Ruby Program." The application deadline is Tuesday, June 9, at 23:59. Since its founding in 1949, Calbee has launched numerous products. To deepen connections with fans, the company launched its first nationwide fan meeting project, "Calbee Fan With! Project," in 2024. To date, over 1,000 fans and 700 employees have interacted through the project. The 2025 fan meetings achieved an average satisfaction score of 4.94 out of 5, and participants' product purchase amounts increased by an average of 153%, demonstrating significant results. In fiscal 2026, Calbee plans to hold approximately 14 fan meetings nationwide, focusing on the "Calbee Potato Chips" series. Applications can be submitted via the "Calbee Ruby Program" app.