◆ Project Overview From May to July 2026, two **'sisters'** will cross **approximately 8,000km by car** from New York to Seattle.

They will spread out tatami mats in various locations and perform **'nodate,' an outdoor tea ceremony**. In an America where the matcha boom is spreading, they will deliver the depth of Japanese culture and 'omotenashi' through an authentic matcha experience.

Currently, they are conducting a crowdfunding campaign to realize this project and are looking for sponsors.

*Nodate is an outdoor tea party.

◆ A Guide to the World Connected by the Tea Ceremony ~Aiming for World Peace!?~ The 15th Grand Master of the Urasenke school of tea ceremony, Genshitsu Sen, has long advocated the slogan, **'Peacefulness from a single bowl of tea.'**

The act of offering a single bowl of tea brings peace to people's hearts and allows them to share its warmth. This philosophy is based on the fundamental spirit of the tea ceremony, **'Wa Kei Sei Jaku' (Harmony, Respect, Purity, and Tranquility)**, and pursues not only physical peace but also inner peace.

We deeply resonate with this spirit of the tea ceremony. The mission of a tea person is to connect people and spread peace of mind.

◆ What We Want to Deliver from a Single Bowl We will serve matcha in various parts of America, allowing people to savor the time and space itself.

Our challenge is to spread the power of a single bowl in the **'nodate' style**, which anyone can casually enjoy. The tea ceremony is more free, more accessible. We will convey this aspect of the tea ceremony.

And, through the tea ceremony, we want to create fans of Japanese culture.

Going through the tea ceremony means getting to experience Japanese culture. Everything in the tea ceremony is related to Japanese culture.

Kimono, tatami, pottery, lacquerware... there are so many things! We hope to convey the maximum charm of Japan through nodate in America and turn people into fans of Japan.

◆ What Can Be Conveyed Through Nodate ### Friendliness The tea ceremony

FACT BOX

  • Source: PR TIMES
  • Category: Event