Campus Create Inc. (Location: Chofu City, Tokyo, Representative Director: Megumi Takahashi, hereinafter "the Company") has launched the "Startup Overseas Expansion Support Platform" (URL: https://www.campuscreate.com/startup-global/), an information platform to support Japanese startups in considering and preparing for overseas expansion.

Background of Service Launch

Overseas expansion is a crucial option for startups to scale, leading to market expansion, attracting growth funding, establishing competitive advantage, and increasing the impact of solving social issues. However, overseas expansion involves a wide range of issues, including dealing with differences in language, business customs, legal regulations, and culture, as well as funding, collaboration with local partners, and risk management. It is a highly challenging endeavor where minor oversights can lead to significant setbacks.

Furthermore, business models (B2B/B2C), product characteristics (software/hardware), business phases, funding situations, and team structures vary greatly among startups, requiring individual decisions on "which country, at what timing, and which support to utilize." The Company recognized this challenge during its startup support activities and launched this website as a platform to consistently support startups in "finding," "understanding," and "choosing" the information and support necessary for overseas expansion.

About the "Startup Overseas Expansion Support Platform"

This website is an information base that allows startups considering or preparing for overseas expansion to efficiently access support services, public systems, and practical knowledge. Instead of merely collecting links, it prioritizes information design that makes it "easy to choose," "easy to understand," and "leads to decisions," thereby promoting appropriate matching between startups and supporters.

Three Values Provided by This Website

① Reduction of Search Costs through Centralized Listing of Support Services and Systems

There are many private organizations with specialized and unique expertise in overseas expansion support, and public systems also vary widely by country, municipality, and related organizations. This website centrally organizes these options, allowing startups to quickly reach candidates appropriate for their situation.

② Information Design Leading to "Reliable Understanding" (Utilization of VC Technology)

By utilizing digital credential technology such as VC (Verifiable Credentials), a mechanism is implemented to allow opinions and evaluations from various standpoints to be attached to posted articles. By clarifying who is stating what from which perspective, and enhancing the verifiability and traceability of information sources, it supports informed decisions free from differing premises.

③ Promotion of Appropriate Matching by Visualizing Supporter Expertise

By structuring the information to convey supporters' areas of expertise (target countries/regions, industries, phases, support types, etc.), it reduces mismatches and increases opportunities for beneficial encounters. It supports a diverse range of support types, including sales channel development, legal and regulatory compliance, local recruitment, fundraising, demonstrations, and partner collaboration.

Main Content

- Interview articles with overseas expansion supporters: Featuring interviews with supporters who possess expertise in areas such as global training, legal affairs, local talent acquisition, and open innovation.

- Introduction to overseas expansion support systems: Public support provided by governments, municipalities, and related organizations...

FACT BOX

  • Source: PR Times
  • Category: News