Face Inc. (Headquarters: Hakusan, Ishikawa Prefecture; Representative Director: Katsushi Yanai) announced that its CAMSHOP pop-up store, centered on official 'Initial D' licensed merchandise at 'Takashimaya Gate Tower Mall (TGM)' directly connected to Nagoya Station, is recording extraordinary success.
A 'Real AE86' appears in the heart of the department store! The highlight of this event is the display of an actual 'TOYOTA Sprinter Trueno AE86' (commonly known as 'Hachi-Roku') inside the commercial facility. Shoppers and passionate fans from Japan and abroad are stopping to take photos, which is rapidly spreading the event's reach on social media.
Over 1 million yen in sales in just five weekdays! This event surpassed 1 million yen in cumulative sales in just the first five weekdays since opening on June 1. With both the number of customers and average transaction value trending upward, even greater congestion is expected over the weekend.
[Key Bestselling Products] ・ 'Initial D' AE86 3D Keychain: Featuring the Fujiwara Tofu Shop logo, zinc alloy keychain. ・ 'Initial D' AE86 Wet Tissue Case (Late Model): The top-selling item by value. ・ 'Initial D' 366-day Birthday Keychain: Popular as a gift. ・ 'Initial D' AE86 Wireless Mouse (Early/Late Model): High-quality, car-model mouse.
Face Inc.'s approach to 'Initial D' licensed products has been featured extensively as a notable case study in IP utilization by Kodansha's official business media, 'C-station', attracting significant attention within the industry.
Event Overview Location: Takashimaya Gate Tower Mall, 7th Floor, Rose Terrace Period: June 1, 2026 (Mon) - June 24, 2026 (Wed)
FACT BOX
- Source: PR TIMES
- Category: Event