In May 2026, Channel Corporation, provider of the AI agent "Channel Talk" used by over 230,000 businesses globally, announced an integration with "EBISUMART," a cloud commerce platform provided by Interfactory Co., Ltd.
This integration allows e-commerce operators using EBISUMART to synchronize detailed customer behavioral event data, along with purchase history and member information, to Channel Talk in real-time. This enables more precise customer success and marketing tailored to the situation of each individual customer.
The integration allows e-commerce operators to move beyond simple customer support efficiency and achieve comprehensive improvements in customer experience, repeat rates, LTV (Lifetime Value), and revenue generation.
Key features include: 1. Threefold Increase in Behavioral Event Information: Operators can now capture detailed website behavioral data on Channel Talk, with the number of accessible items approximately tripling. This allows for precise understanding of customer interests, such as browsed product categories, additions to the cart, and specific purchase steps.
2. Event Data Integration with Task Features: New event data can be directly referenced within Channel Talk’s task management features. This enables automatic task assignment for customers performing specific actions, such as adding items to their cart, and guides them to optimal information or chatbots based on their behavior.
3. AI Agent "ALF" for Data-Driven Automated Responses: Based on synced data such as membership rank, points, cart status, and browsing history, the AI agent "ALF" automatically generates highly precise, context-aware responses to customer inquiries.
Moving forward, the two companies plan to strengthen their communication infrastructure by automating and enhancing customer service based on deeper insights derived from real-time data synchronization.
FACT BOX
- Source: PR TIMES
- Category: Partnership
- Products / services: EBISUMART / ALF