product_launch|partnership

[Chiyoda] Sanrio Characters x Spat Shoes Collaboration Sneakers Released! Available at Shoe Plaza, select limited stores, and the official online shop "kutsu.com".

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published Apr 3, 2026 8:00 PM ・ Updated Jun 23, 2026 11:22 AM ・ 6 min read ・ Source: PR TIMES

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⚡ Key Points

Chiyoda Co., Ltd.
is launching new collaboration sneakers featuring popular Sanrio Characters (Hello Kitty, My Melody, Cinnamoroll, Kuromi) and their innovative "Spat Shoes," designed for easy, hands-free wearing.
These sneakers come in trendy thick-soled and classic court styles for women, as well as a junior court type for matching family outfits, and will be available at Shoe Plaza, select stores, and kutsu.com starting in March.

Chiyoda Co., Ltd. is launching new collaboration sneakers featuring popular Sanrio Characters (Hello Kitty, My Melody, Cinnamoroll, Kuromi) and their innovative "Spat Shoes," designed for easy, hands-free wearing. These sneakers come in trendy thick-soled and classic court styles for women, as well as a junior court type for matching family outfits, and will be available at Shoe Plaza, select stores, and kutsu.com starting in March.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000475.000013170.html Distributor: PR TIMES
Published: Apr 3, 2026

Chiyoda Co., Ltd. (Suginami-ku, Tokyo; President and Representative Director: Masatoshi Machino) will release collaboration sneakers featuring Sanrio Characters from Sanrio Co., Ltd. and Spat Shoes. Pre-sales will begin on March 19th at the official online shop "kutsu.com". Sales will start on March 26th at Shoe Plaza and other select limited stores.

These collaboration sneakers feature a special design with popular Sanrio characters Hello Kitty, My Melody, Cinnamoroll, and Kuromi on Spat Shoes, which can be slipped on easily while standing without using hands.

The trendy thick-soled type has a voluminous outsole that can be expected to enhance style, making it a "boost-up" pair. The simple court-type design is perfect for an adult casual style that combines the ease of wearing Spat Shoes with versatility for various occasions. Additionally, a cute junior court type is also available, allowing parents and children to enjoy matching outfits. All items come with a cute character charm that can be removed, allowing you to enjoy fashionable footwear according to your mood. Find your favorite sneakers and go out with your beloved characters!

Product Details (Product Name, Size, Price, Color) ・CC-2523S (WOMEN) 22.5-25.0cm ¥7,590 (tax included) WHT/BLK BEG/PNK WHT/BLU BLK

・CC-5006WS (WOMEN) 22.5-25.0cm ¥6,490 (tax included) WHT/BLK WHT/PNK WHT/SAX BLK/PPL

・CC-3139S (JUNIOR) 19.0-24.0cm (in 1.0cm increments) ¥5,390 (tax included) RED PNK SAX BLK/PPL

Original design shoe box

Handling Retailers Shoe Plaza, official online shop "kutsu.com", and others. *Please note that stock and handling status may vary by store, so please inquire at your nearest store for details.

Introduction to Spat Shoes "Spat Shoes" were launched by Chiyoda Co., Ltd. in March 2022 as a pioneering hands-free shoe product, based on the concept of "slipping them on easily while standing without using hands." With a patented shoehorn-shaped heel structure, you can "spat!" slip them on without using your hands. This new sensation of comfort and convenience captured consumer needs and became a big hit. The series has achieved cumulative sales of 5 million pairs*.

With a shoehorn-shaped heel structure, you can put them on while standing without using your hands.

Spat Shoes offer a wide range of products for men, women, and juniors, including sneakers, casual shoes, and business shoes. We also offer various types of Spat Shoes tailored to customer needs, such as safety shoes (light work shoes), professional shoes like kitchen shoes, and support shoes for the elderly and people with disabilities.

*Sales performance from March 2022 to February 2026

FACT BOX

Source: PR TIMES
Category: product_launch|partnership

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　Apr 3, 2026 8:00 PM — Distributor PR TIMES
Collected　Apr 3, 2026 11:30 AM
AI structured & analyzed　Apr 18, 2026 1:45 AM
Desk-reviewed & published　Apr 3, 2026 8:00 PM

FAQ

When do the pre‑sales for the Sanrio and Spat Shoes collaboration sneakers begin and on which online platform can they be purchased?

Pre‑sales start on March 19th and are available exclusively through the official online shop called "kutsu.com" as announced by Chiyoda Co., Ltd.

What are the price and size specifications for the women’s CC‑2523S and CC‑5006WS collaboration sneakers released by Chiyoda?

The CC‑2523S women’s model costs ¥7,590 (tax included) and fits foot lengths from 22.5 cm to 25.0 cm, while the CC‑5006WS is priced at ¥6,490 (tax included) with the same 22.5 cm‑25.0 cm size range.

Which Sanrio characters are featured on the Spat Shoes collaboration sneakers and what design elements make them stand out?

The sneakers showcase Hello Kitty, My Melody, Cinnamoroll and Kuromi, combined with a thick‑soled, voluminous outsole and a slip‑on design that allows the shoes to be worn without using hands.

Where can shoppers purchase the junior court‑type version of the collaboration sneakers and what are its price and color options?

The junior court‑type CC‑3139S can be bought at Shoe Plaza and select limited stores for ¥5,390 (tax included); it is offered in 19.0 cm‑24.0 cm sizes with color choices including red, pink, sax, and black/purple patterns.

Who is the President and Representative Director of Chiyoda Co., Ltd., and what is the official product approval number for the Sanrio collaboration sneakers?

Masatoshi Machino serves as President and Representative Director of Chiyoda Co., Ltd., and the sneakers carry the official approval number L665660 from Sanrio Co., Ltd.

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Washin AI News Desk“[Chiyoda] Sanrio Characters x Spat Shoes Collaboration Sneakers Released! Available at Shoe Plaza, select limited stores, and the official online shop "kutsu.com".”AI News by Washin Village（和心村）, Apr 3, 2026. https://aeo.idaeo.ai/ai/chiyodagrp-co-jp/en/news/2026-04-03-chiyoda-sanrio-characters-x-spat-shoes-c

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