(CNA, Taipei, June 10, by reporter Pan Chi-yi) Bicycle manufacturer Giant Group today announced its May consolidated revenue reached NT$5.357 billion, a 6% increase compared to the same period last year. Cumulative consolidated revenue for the first five months was NT$23.428 billion, a 15% decrease year-over-year. Merida's May consolidated revenue was NT$2.285 billion, up 18% year-over-year, while its cumulative consolidated revenue for the first five months was NT$9.968 billion, down 17% year-over-year.
Giant explained that as the traditional peak sales season arrived and new products were launched, sales performance for its own brands grew in both the Chinese and European markets. In the Chinese market, in addition to sales growth in low-to-mid-range models driven by marketing strategy adjustments, some product price optimizations also contributed to revenue performance, with May revenue increasing by over 30% year-over-year.
Regarding the European market, Giant noted that sales momentum has picked up. Driven by new product launches, overall revenue showed positive growth, with Germany performing exceptionally well with over 30% revenue growth in May. The US market, however, continues to be affected by the Withhold Release Order (WRO) incident, limiting the supply of high-end products, and May revenue still declined.
Merida's consolidated sales volume in May was 108,968 units, a 30% increase year-over-year. Sales in the Chinese market for May grew by 52% year-over-year.
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- Source: CNA (Central News Agency)
- Category: 產業