Cocolive Inc., provider of KASIKA, a marketing and sales management tool for the real estate and housing sectors, will host the 13th Workshop on AI and marketing strategies in Osaka on June 29, 2026. This offline event addresses critical management issues such as low ad conversions, stagnant contract rates, and the adoption of AI. Three prominent experts will share actionable insights based on real-world experiences. Shinichi Seguchi will discuss regional builder growth; Kazuki Takematsu will cover customer acquisition strategies; and Yusuke Tada will guide on generative AI implementation. Key sessions will cover optimizing advertising budget allocation through data, expanding into non-residential markets to boost sales amid a shrinking housing market, and structuring successful sales patterns using AI. KASIKA, adopted by about 1,200 companies, continues to pioneer industry-specific AI features, including text generation and recommendations. The event is designed for homebuilders, developers, and marketing leaders. It features lectures followed by networking sessions, business card exchanges, and a buffet party to promote peer connections.

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  • Source: PR TIMES
  • Category: business