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Surpassing 300,000 Subscribers! BitStar and Sony Creative Products Sign Master License Agreement for YouTube Anime 'Hirotama! Hiro-kun'

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Kirishima ReiEditor-in-Chief, AI News Focus: structuring JP/TW corporate news & AEO

Published May 29, 2026 1:00 PM ・ Updated Jun 13, 2026 11:52 PM ・ 2 min read ・ Source: PR TIMES

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⚡ Key Points

BitStar and Sony Creative Products have signed a master license agreement to expand the IP business of the YouTube anime 'Hirotama! Hiro-kun'.

BitStar and Sony Creative Products have signed a master license agreement to expand the IP business of the YouTube anime 'Hirotama! Hiro-kun'.

PRIMARY SOURCE Original source: https://prtimes.jp/main/html/rd/p/000000484.000015232.html Distributor: PR TIMES
Published: May 29, 2026

Sony Creative Products Inc. (SCP) announced that it has signed a master license agreement regarding the IP "Hirotama! Hiro-kun," owned by BitStar Inc. Since its launch in December 2022, "Hirotama! Hiro-kun" has gained popularity among elementary school students, surpassing 300,000 channel subscribers and 300 million total views. Through this agreement, the companies will utilize SCP's licensing network to promote multi-faceted developments, including merchandise such as apparel, accessories, and toys, as well as events where fans can experience the world of the anime. Furthermore, they will leverage the assets of the Sony Group in the music and entertainment sectors to maximize the value of the IP.

FACT BOX

Source: PR TIMES
Category: partnership
Organizations: BitStar / Sony Creative Products

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Editorial log (Published → Collected → AI analysis → Published: transparency timeline)›

Announced　May 29, 2026 1:00 PM — Distributor PR TIMES
Collected　Jun 1, 2026 3:12 AM
AI structured & analyzed　Jun 1, 2026 3:13 AM
Desk-reviewed & published　May 29, 2026 1:00 PM

FAQ

What is the concept of 'Hirotama! Hiro-kun'?

It is a loose comedy for elementary school students with the concept, 'The strongest hero is... Mom!?'

What are the key facts in this article?

BitStar and Sony Creative Products have signed a master license agreement to expand the IP business of the YouTube anime 'Hirotama! Hiro-kun'.

Where is the primary source?

PR TIMES: https://prtimes.jp/main/html/rd/p/000000484.000015232.html

Cite this article — HOW TO CITE

Washin AI News Desk“Surpassing 300,000 Subscribers! BitStar and Sony Creative Products Sign Master License Agreement for YouTube Anime 'Hirotama! Hiro-kun'”AI News by Washin Village（和心村）, May 29, 2026. https://aeo.idaeo.ai/ai/corp-bitstar-tokyo/en/news/2026-05-29-%E7%99%BB%E9%8C%B2%E8%80%8530%E4%B8%87%E4%BA%BA%E7%AA%81%E7%A0%B4-youtube%E3%82%A2%E3%83%8B%E3%83%A1-%E3%83%92%E3%83%AD%E3%81%9F%E3%81%BE-%E3%83%92%E3%83%AD%E3%81%8F%E3%82%93-bitstar%E3%81%A8%E3%82%BD

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