HIROKO HAYASHI, a brand under World Group's Hirofu Co., Ltd. that offers leather goods and bags combining adult sophistication and playfulness, will launch a new Boston bag from its popular 'PANIER' series, inspired by the crinoline, on Wednesday, June 10.
Designed by Hiroko Hayashi and transmitted from Milan, 'HIROKO HAYASHI' is a brand that proposes bags and leather accessories that blend adult dignity with a sense of fun.
Using high-quality leather and finished in Japan, the designs are loved regardless of age, gender, or nationality.
'PANIER' is a series that uses the crinoline as a motif, expressed through a rigid leather framework and a stretchable leather cut into a mesh pattern. *Crinoline: A dome-shaped underskirt, like a birdcage, popular in the mid-19th century, made using whalebone or wire.
The key feature is the contrast between sharp vertical lines and the soft, rounded mesh. With hooks on the sides and bottom of the zipper, the bag can be transformed into four different shapes, allowing you to enjoy customizing it according to your mood or the amount of luggage.
The design is easy to carry and suitable for a wide range of occasions, from casual to formal.
['PANIER' Boston Bag]
Price: 66,000 yen each (tax included)
Size: 215×180×140mm
Colors: Beige, White, Black
Can be arranged into four shapes using hooks on the sides and bottom of the zipper.
['PANIER' Series Product Lineup]
Tote Bag M
Price: 69,300 yen each (tax included)
Size: 300×370×90mm
Colors: Beige, White, Black
Tote Bag L
Price: 70,400 yen each (tax included)
Size: 320×410×100mm
Colors: Beige, White, Black
2-way Shoulder Bag
Price: 68,200 yen each (tax included)
Size: 215×220×130mm
Colors: Beige, White, Black
Handbag
Price: 71,500 yen each (tax included)
Size: 340×220×180mm
Colors: Beige, White, Black
[Special Feature Page]
https://store.world.co.jp/s/brand/hirokohayashi/topics/20260610/
[Store List]
Online Store http://hirokohayashi.jp/
Nationwide Stores https://store.world.co.jp/real-store-search?pcf=1&br=BR709
[Social Media]
Instagram @hiroko_hayashi_official
[Brand Concept]
A brand proposing bags and leather accessories that combine adult sophistication and playfulness.
The brand embodies the idea that wallets encourage beautiful hand movements, and bags hold dreams and memories.
<Company Overview>
・Name: Hirofu Co., Ltd. (World Group)
・Representative: Yoshiko Sasaki
・Location: 〒107-8526 3-5-10 Kita-Aoyama, Minato-ku, Tokyo
〒107-0062 KD Minami-Aoyama Building, 3-1-31 Minami-Aoyama, Minato-ku, Tokyo
World Corporate Site: https://corp.world.co.jp/
World Group Online Store: https://store.world.co.jp/
FACT BOX
- Source: PR TIMES
- Category: New Product