Sharp Launches Collaboration Project with Dance Team Avantgardey

Sharp has launched a collaboration project between its AQUOS television brand and the dance team Avantgardey. On June 15, a dedicated collaboration website was launched, and interview videos, original dance short videos, and other content will be sequentially released via the company's website and social media platforms. Additionally, a promotional campaign will be held where viewers who watch designated videos and answer quiz questions can enter a lottery to win a T-shirt signed by all team members.

Avantgardey is a 16-member dance team known for their distinctive hairstyles and stunning synchronized performances, gaining popularity both in Japan and overseas. AQUOS celebrates its 25th anniversary this year, marking 25 years since the first model was released on January 1, 2001. Through the special website and interview videos, Avantgardey will showcase AQUOS's core strengths—high picture and sound quality—that have been refined over 25 years, as well as innovative features like 'AI Auto,' which optimizes audio and video based on content, and the new 'AQUOS AI' function that enables conversations with AI characters on the TV's large screen.

Collaboration Project Overview

※ The interview articles and videos feature five members: nona, nagano, sono, kohana, and ui.

Additionally, moca, miyuu, fuka, seira, and aimu will appear on the special website and social media collaboration videos, bringing the total number of participating members to 10.

Signed T-Shirt Giveaway Campaign

A giveaway campaign will be held, offering T-shirts signed by all Avantgardey members. Participants must find a hidden keyword in one of the three designated videos and submit it via the entry form.

<Details>

・Entry Period: June 22, 2026 (Mon) to July 3, 2026 (Fri), 23:59 JST

・Prize: Signed T-shirt

・Winners: 5 recipients

・How to Enter:

① On June 22, Sharp's official X account will announce the entry form and quiz details.

② Watch the videos and answer the quiz question.

③ Winners will be contacted via email.

・Target Videos:

① SPECIAL INTERVIEW VOL.01

② SPECIAL INTERVIEW VOL.02

③ SPECIAL INTERVIEW VOL.03

※ For full terms and conditions, please refer to the entry form.

Profile: Avantgardey

Formed in February 2022 under the direction of choreographer and producer akane, Avantgardey is known as the 'mysterious uniform bob-haired group' and has gained global popularity on TikTok and Instagram. In 2023, they advanced to the finals of America's Got Talent, held solo live concerts in four international cities, and have amassed over 5 million followers across social media platforms, earning attention both domestically and internationally.

[Avantgardey is Amazed! Sharp AQUOS's Latest Entertainment Features – Special Site]

https://jp.sharp/aquos/avantgardey-2026sp/

[Sharp Official Instagram]

https://www.instagram.com/sharp_japan/

[Avantgardey Official Instagram]

https://www.instagram.com/avantgardey_/?hl=jam

[Sharp Official X]

x.com/SHARP_JP

[Sharp Official YouTube 'Marugoto Sharp']

https://youtu.be/HHcjYjLetlI

[Oricon News]

https://www.oricon.co.jp/special/75199/

[Natalie Music]

https://natalie.mu/music/pp/aquos-avantgardey

<About Sharp>

For over 110 years, Sharp has been developing numerous world-first and industry-first innovative products and technologies centered on electronics. Guided by its management philosophy of 'Nii Sen Shin – Sincerity and Creativity' and corporate slogan 'One Step Ahead of Human Wishes,' Sharp aims to be a company that creates 'new culture' through original products and services that enrich people's lives and work in every aspect.