Enjoy Early Summer with 30 Varieties of Matcha Sweets! Matcha Sweets Fair

Daimaru Tokyo will host a 'Matcha Sweets Fair' from Wednesday, June 10th to Tuesday, June 30th. The event brings together a collection of matcha sweets that are perfect for early summer and visually refreshing. During the period, approximately 30 types of matcha sweets will be available from popular brands and limited-time shops, including new arrivals such as 'Kasho Seikanin' and 'Asakusa Umeyono.' A wide variety of Japanese and Western sweets made with high-quality, fragrant matcha will be on display, coloring the early summer season with a diverse lineup.

NEW SHOP OPENING ON JUNE 15 (MON)

<Kasho Seikanin> A Japanese confectionery brand with roots in Kyoto. They focus on 'an' (bean paste) that reflects the four seasons and develop high-quality Japanese sweets that make the most of the ingredients' natural flavors. <Kasho Seikanin> Uji Matcha Engadiner 'Chami' (3 pieces) 864 yen / Basement Floor *From June 15 (Mon) Walnuts are packed into caramel infused with vibrant Uji matcha. It is a fragrant baked confection sandwiched between dough made with butter, finished with a crisp and crumbly texture.

<Asakusa Umeyono> A long-established Japanese confectionery brand founded in Asakusa, Edo. Known for sweets like anmitsu and zenzai, they continue to protect traditional Japanese flavors loved across generations while valuing old-fashioned manufacturing methods. <Asakusa Umeyono> Matcha Anmitsu (1 piece) 648 yen / Basement Floor *From June 15 (Mon) Matcha-infused agar with a good texture is served with rich matcha syrup, perfectly paired with tsubuan (chunky bean paste) and shiratama (rice flour dumplings). The bitter matcha syrup offers a mature taste.

<Mont Blanc THE Hakuzan> THE Mont Blanc Cake Matcha (4 pieces) 1,296 yen / 1st Floor A baked Mont Blanc with a luxurious thickness of melting matcha and Japanese chestnut cream. A summer-only item exclusive to Daimaru Tokyo.

<Masahiko Ozumi Paris> Mont Blanc Japone Matcha (1 piece) 960 yen / 1st Floor Inside a smooth Japanese chestnut Mont Blanc mousse, rich matcha ganache is hidden, accented by matcha dough and fragrant matcha sable.

<Tsuruya Yoshinobu> Tsubara Tsubara Matcha (1 piece) 291 yen / 1st Floor *Until late June The matcha version of Tsuruya Yoshinobu's popular sweet 'Tsubara Tsubara.' A matcha-filled treat featuring fragrant matcha bean paste sandwiched between their signature chewy and moist matcha-infused baked skin.

<Ginza Tamaya> Matcha Tamago: Fragrant Uji Matcha (5 pieces) 1,296 yen / 1st Floor An elegant taste that harmonizes the bitterness of dark chocolate and the gentle sweetness of condensed milk paste with the sweet and bitter flavor of carefully selected Uji matcha.

<KASHO SANZEN> Hagi no Shirabe: Yu (Japanese Tea) (5 pieces) 1,296 yen / 1st Floor A special Japanese tea sauce is placed in the center of a checkered chocolate cookie, topped with a green tea langue de chat that evokes the appearance of glaze.

<Minamoto Kitchoan> Fukuwatari Senbei Matcha (6 pieces) 1,252 yen / 1st Floor Bitter and rich matcha cream is sandwiched between fragrant, wavy, and crispy matcha-flavored dough.

<Kyorakudo> Japanese Matcha Chocola (1 piece) 237 yen / Basement Floor A slightly mature sweet characterized by the rich aroma of matcha and chocolate with moderate sweetness.

<Mamegen> Matcha (100g) 486 yen / Basement Floor Matcha is generously used in the coating of the beans. A product where you can feel the slight bitterness of matcha within the elegant sweetness of Wasanbon sugar.

<Torishimaya> Ryoka (Mizu Yokan (Matcha/Black Bean)) (1 piece each) 1,296 yen / 1st Floor A smooth Mizu Yokan that is easy to swallow, perfect for cooling down during the summer heat.

<Asakusa Nakamuraya Hana no Tsuji> Soka Senbei Matcha (1 piece 90 yen, 5 pieces 453 yen) / Basement Floor Generously seasoned with matcha and sugar. A refined sweet rice cracker that leaves a unique tea bitterness after eating.

<Mont St. Clair> La Vie en Chocolat Matcha (160g) 1,382 yen / Basement Floor Matcha chocolate with a Japanese theme, sprinkled with dried adzuki beans and roasted brown rice.

<Papabubble> Matcha Mix (40g) 780 yen / Basement Floor You can enjoy two flavors: the taste of matcha itself and the mellow taste of matcha milk.

MATCHA SWEETS FROM LIMITED-TIME SHOPS!

<Shichirika> Matcha Mont Blanc (1 piece) 432 yen / 1st Floor Weekly Select Sweets *June 10 (Wed) - June 16 (Tue) Chestnut paste is baked and coated with matcha on top.

<Kyoto Grand Marble> Partage Matcha Tasting (4 pieces) 1,188 yen / 1st Floor Weekly Select Sweets 2 *June 17 (Wed) - June 30 (Tue) Includes four types (one piece each): Kyoto Three Colors, Gion Tsujiri Matcha Bean Paste, Gion Tsujiri Matcha Chocolate, and Gion Tsujiri Matcha Kuromitsu.

<Kyoto Kitayama Malebranche> O-koicha Langue de Chat 'Cha no Ka Usuyaki' (8 pieces) 1,200 yen / 1st Floor MVP Sweets *June 17 (Wed) - June 30 (Tue) A thinly baked langue de chat where you can taste the sweetness and bitterness of O-koicha directly. The aroma of O-koicha spreads softly with a crisp and light texture.

FIRST TIME IN KANTO AREA <Kyo Sagano Takeji-an> Kyoto Rich Matcha Jelly (1 cup) 496 yen / 1st Floor Weekly Select Sweets *June 17 (Wed) - June 23 (Tue) Rich matcha jelly using plenty of tea from Uji, Kyoto. Topped with Hokkaido adzuki bean paste and soft dumplings.

<Tsuburano> Matcha Dora-Warabi (3 pieces) 1,380 yen / 1st Floor Weekly Select Sweets *June 24 (Wed) - June 30 (Tue) A dorayaki with chewy dough using Kyoto Uji matcha. A new sensation Japanese sweet containing bean paste, cream, and warabi mochi inside.

*All prices include tax.