All 44 Types! Original Stickers Gather for the First-Ever 'Pukkuri Sticker Campaign'
Daimaru Tokyo Store launches its first-ever 'Pukkuri Sticker Campaign' at its food hall 'Hoppetown' … · 2026-07-16
大丸松坂屋百貨店コーポレートサイト News Releases
Spicy Thin Rice Cracker 'Tokyo Curry Gum' Makes Debut at Daimaru Tokyo! Seasonal Sweets Featured
The curry-flavored rice cracker 'Tokyo Curry Gum,' previously sold at Haneda Airport, makes its debu… · 2026-07-16
Savory Picks by Deli Buyers: 20 Non-Sweet Gifts for Summer Homecomings
As summer homecoming season approaches, Daimaru Tokyo Store presents 20 savory gift recommendations … · 2026-07-16
Gathering 154 Costumes Including First Reveals from 38 Members of 5 Groups: First Ever '~KAWAII LAB. Costume Exhibition~ KAWAII CLOSET in Daimaru Tokyo'
ASOBISYSTEM's idol project 'KAWAII LAB.' will hold its first costume exhibition at Daimaru Tokyo fro… · 2026-04-06
From Classic to Over-the-Top! Approximately 50 Types of Eel Gourmet Available! "Doyo no Ushi" Eel Feature
July 26 (Sun) is "Doyo no Ushi Day." Recharge your stamina with eel during this time of intense heat… · 2026-07-08
Popular Shops Including Funabashiya, Funawa, and Kameju Gather in Ueno! Enjoy Eel for Doyo no Ushi and Seasonal Sweets All at Once - Matsuzakaya Ueno Store's Latest Gourmet
Matsuzakaya Ueno Store's food floor, "Hoppetown," is hosting an event featuring popular shops that a… · 2026-06-30
Hokkaido-Based Confectionery Brand 'aoka' Makes Debut at Daimaru Tokyo – Trendy Summer Sweets Festival
The Hokkaido-born confectionery brand 'aoka' has made its debut at Daimaru Tokyo, launching its sign… · 2026-07-01
Immersive XR Horror Attraction Set in a Department Store Premieres: "Meikai Department Store ~The Infinite Department Store Labyrinth Where Endless Memories Wander~"
Daimaru Tokyo Store will host its first-ever free-roaming XR horror attraction, "Meikai Department S… · 2026-07-02
Juicy and Fragrant Peaches Take Center Stage! Peach Sweets Selection 20
The season for the most delicious peaches has arrived! We've carefully selected 20 types of peach sw… · 2026-07-07
Popular Financiers Featuring Select Butter Now Available! Daimaru Tokyo Store's Latest Sweets
Sweets perfect for gifts or as a treat for yourself are now available, including financiers from the… · 2026-07-07
April 10th is "Ekiben Day". Here are the Tokyo Bentos to Buy in 2026! Annual Bento Ranking TOP 10 Announced
Daimaru Tokyo Store announced its annual bento ranking TOP 10 for 2025. The ranking covers bentos pr… · 2026-04-01
April 5th is the Anniversary of Matsuzakaya Ueno Store! Holding an "Anniversary Fair" to Express Daily Gratitude
Matsuzakaya Ueno Store will hold an "Anniversary Fair" for three days from April 3rd (Fri) to April … · 2026-04-01
Treat Yourself with 'Reward Bento' for the New Fiscal Year! Matsuzakaya Ueno Store Features Gourmet Picks Including 'Ginza Onodera'
Matsuzakaya Ueno's 'Hoppe Town' food floor is hosting weekly events throughout April featuring 'Rewa… · 2026-03-27
Theme: "Breads I Want to Eat in Spring" - Spring Bakery Grand Prize Announced
Daimaru Tokyo Store's bakeries held a "Spring Bakery Grand Prize" event where 40 staff members judge… · 2026-04-02
Popular Western Confectionery Shop "Tarte Tatin" from Morioka, Iwate Prefecture, Makes Its Debut! Daimaru Tokyo's Latest Sweets
Daimaru Tokyo, directly connected to Tokyo Station, introduces its latest sweets. "Tarte Tatin," a W… · 2026-05-12
Adorable Kyoto Cookies 'Tsuburano Kyoto Voyage' Make Their Debut! Daimaru Tokyo's Hottest New Sweets
Kyoto's premium confectionery brands have gathered at Daimaru Tokyo, featuring the debut of 'Tsubura… · 2026-06-17
Beat the Heat with Discounts: Daimaru Tokyo Launches 'Extreme Heat Day Coupon' for Days Over 35°C
Daimaru Tokyo will launch an 'Extreme Heat Day Coupon' campaign in summer 2026, offering discounts t… · 2026-06-17
Introducing Exquisite Sweets Featuring Select Strawberries! Daimaru Tokyo Store's Latest Seasonal Sweets
Daimaru Tokyo Store, directly accessible from Tokyo Station, is showcasing its latest seasonal sweet… · 2026-04-09
Introducing Exquisite Sweets Featuring Select Strawberries! Daimaru Tokyo Store's Latest Seasonal Sweets
Daimaru Tokyo Store, directly accessible from Tokyo Station, is showcasing its latest seasonal sweet… · 2026-04-09
GW Tokyo Trip Souvenirs: Here's the Latest Sales Ranking! Tokyo Souvenir Ranking 2026
Daimaru Tokyo Store, a major confectionery destination, has released its latest souvenir sales ranki… · 2026-04-15
Osaka-Limited Caramel Sweets Specialty Store Makes Its First Appearance! Daimaru Tokyo's Trendiest Sweets
Daimaru Tokyo introduces new trendy sweets including the first appearance of Osaka's 'The Caramel Cr… · 2026-04-03
Theme: "Breads I Want to Eat in Spring" - Spring Bakery Grand Prize Announced
Daimaru Tokyo Store's bakeries held a "Spring Bakery Grand Prize" event where 40 staff members judge… · 2026-04-02
The 'Phoenix Sculpture' Priced at 9.9 Million Yen Makes Its Debut! 'Golden Festival' Features Over 300 Gold Items Valued at More Than 1.5 Billion Yen
Matsuzakaya Ueno Store will host its annual 'Golden Festival' from June 24 to 29, featuring over 300… · 2026-06-16
Over 50 Gourmet Delicacies Unite to Celebrate Dad — Top 10 Father's Day Food Picks
Daimaru Tokyo is celebrating Father's Day on June 21 with around 50 special gourmet items, including… · 2026-06-15
66 Hokkaido Gourmet Stores Gather! 15 Days to Enjoy the Feeling of Travel Without Travel Expenses in Ueno, Tokyo: 'Early Summer Hokkaido Exhibition'
Matsuzakaya Ueno Store is hosting the 'Early Summer Hokkaido Exhibition' from April 22 to May 6, fea… · 2026-04-14
The 3rd Collaboration Features a New "Strawberry Shake Style"! Daimaru Tokyo Store's Latest Sweets
Daimaru Tokyo Store will release new limited-time sweets as the third collaboration between "PEANUTS… · 2026-03-28
The 3rd Collaboration Features a New "Strawberry Shake Style"! Daimaru Tokyo Store's Latest Sweets
Daimaru Tokyo Store is launching the third collaboration sweets between "PEANUTS" and "Sugar Butter … · 2026-03-28
June 16 is 'Wagashi Day'! 10 Recommended 'Anko Sweets' at Daimaru Tokyo Store
Daimaru Tokyo Store is featuring 10 selected 'Anko Sweets' for 'Wagashi Day' on June 16th. From seas… · 2026-05-26
Theme: "Breads I Want to Eat in Spring" - Spring Bakery Grand Prize Announced
Daimaru Tokyo Store's bakeries held a "Spring Bakery Grand Prize" event where 40 staff members judge… · 2026-04-02
Cheese Sweet Brand 'Cheese is...' Makes Its Debut! Daimaru Tokyo's Latest Sweets
Daimaru Tokyo introduces three new dessert brands: the cheese specialist 'Cheese is...', traditional… · 2026-05-26
Enjoy a Hokkaido Gourmet Trip in Ueno, Tokyo During the High-Price GW! The Second Half of 'Early Summer Hokkaido Food Fair' Starts April 30th!
Matsuzakaya Ueno Store is hosting the second half of its popular 'Early Summer Hokkaido Food Fair' f… · 2026-04-28
May 10th is "Enjoy Composting Day" - First-ever "HELLO! Junkan Ennichi" Circular Experience Event to Learn, Touch, and Enjoy
In conjunction with "Enjoy Composting Day" on May 10th, the "HELLO! Junkan Ennichi" event, where vis… · 2026-04-30
Matsuzakaya Ueno's 'Hoppe Town' to Host Early Summer Gourmet Event
Matsuzakaya Ueno's food floor, 'Hoppe Town,' is hosting a series of limited-time events in June, fea… · 2026-05-29
Daimaru Tokyo Hosts Event Featuring Seasonal Kyoto-Style Sweets
Daimaru Tokyo is hosting a limited-time sale of four selected sweets brands, including Kyoto-based n… · 2026-06-10
Matsuzakaya Ueno Store hosts 'HAPPY PANDAFUL DAYS' to celebrate the birthdays of Xiang Xiang, Xiao Xiao, and Lei Lei
Matsuzakaya Ueno store is hosting a comprehensive event 'HAPPY PANDAFUL DAYS' from May 27 to June 25… · 2026-05-20
April 10th is "Ekiben Day". Here are the Tokyo Bentos to Buy in 2026! Annual Bento Ranking TOP 10 Announced
Daimaru Tokyo Store announced its annual bento ranking TOP 10 for 2025. The ranking covers bentos pr… · 2026-04-01
Introducing Exquisite Sweets Featuring Select Strawberries! Daimaru Tokyo Store's Latest Seasonal Sweets
Daimaru Tokyo Store, directly accessible from Tokyo Station, is showcasing its latest seasonal sweet… · 2026-04-09
JAL Original Food Brand Makes Debut at Daimaru Tokyo Store! Daimaru Tokyo Store's Latest Sweets
JAL's original food brand, "JAL SELECTION," makes its debut at Daimaru Tokyo Store, directly connect… · 2026-06-09
Heisei is Now the Newest Trend: Over 550 Items Gathered for the First 'Heisei Tokimeki Exhibition: Welcome Back, Our Heisei!' in Tokyo
Daimaru Tokyo will host 'Heisei Tokimeki Exhibition: Welcome Back, Our Heisei! in Tokyo' from May 28… · 2026-05-20
Staff Score Meat Bento for the Scorching Summer Heat! First-Ever "Meat Bento Grand Prix"
In anticipation of the summer heat, the first-ever "Meat Bento Grand Prix" was held, where staff sco… · 2026-06-03
Osaka's "Taiyou no Tou Yougashiten" Cafe & Patisserie Makes its Debut! The Latest Sweets at Daimaru Tokyo
Daimaru Tokyo introduces its latest sweets lineup, featuring the first-ever appearance of Osaka's no… · 2026-05-19
JAL Shopping's #1 Best-Selling 'Beef Curry' Debuts! Daimaru Tokyo Store's Latest Seasonal Sweets
Three new sweet brands, including JAL lounge's signature beef curry, Nanarika's water warabimochi, a… · 2026-06-03
10th Anniversary 'Chairoikoguma' Appears at Daimaru Tokyo Store! Chairoikoguma TM Honey Exploration Team
Daimaru Tokyo Store will host the 'Chairoikoguma Honey Exploration Team' event from June 18 to 30, 2… · 2026-06-10
Rainy Season Has Arrived! Supporting Shopping on Rainy Days - Rainy Day Coupons Available Storewide
Daimaru Tokyo Store launches rainy day coupons for app members valid throughout the store during the… · 2026-06-08
June 28 is 'Parfait Day': First-Ever 'Parfait & Shaved Ice General Election'!
To celebrate 'Parfait Day' on June 28, Daimaru Tokyo is hosting its first 'Parfait & Shaved Ice Gene… · 2026-05-28
Osaka-Limited Caramel Sweets Specialty Store Makes Its First Appearance! Daimaru Tokyo's Trendiest Sweets
Daimaru Tokyo introduces new trendy sweets including the first appearance of Osaka's 'The Caramel Cr… · 2026-04-03
Enjoy Early Summer with 30 Varieties of Matcha Sweets! Matcha Sweets Fair
Daimaru Tokyo will host a 'Matcha Sweets Fair' from June 10th to June 30th. The event features appro… · 2026-06-01
April 5th is the Anniversary of Matsuzakaya Ueno Store! Holding an "Anniversary Fair" to Express Daily Gratitude
Matsuzakaya Ueno Store will hold an "Anniversary Fair" for three days from April 3rd (Fri) to April … · 2026-04-01
Enjoy the Taste of Famous Stores at Home! 'Location Bento' & 'Recommended Bento' Feature: '4th Bento Collection'
松坂屋上野店舉辦第4回便當精選，集結人氣外景便當與季節限定商品。 · 2026-05-13
Popular Western Confectionery Shop "Tarte Tatin" from Morioka, Iwate Prefecture, Makes Its Debut! Daimaru Tokyo's Latest Sweets
Daimaru Tokyo, directly connected to Tokyo Station, introduces its latest sweets. "Tarte Tatin," a W… · 2026-05-12
First-ever 'Honey Festa' to be held on May 20th, World Bee Day!
Daimaru Tokyo will host its first-ever 'Honey Festa' to commemorate 'May 20th, World Bee Day'. Limit… · 2026-05-12
Household Support Project to Combat Rising Prices! Approximately 110,000 Discounted Food Items Gathered for 'Food Mottainai Sale / [Concurrently Held] Special Food Market'
Matsuzakaya Ueno Store will hold a "Food Mottainai Sale" from May 14th to 22nd to combat rising pric… · 2026-05-07
New Texture Korean Sweets 'Dubai Mochi Cookie' Debuts! Korean Fair at Daimaru Tokyo
Daimaru Tokyo Store is holding its first Korean Fair, featuring the new 'Dubai Mochi Cookie' from OK… · 2026-05-01
May 10th is "Enjoy Composting Day" - First-ever "HELLO! Junkan Ennichi" Circular Experience Event to Learn, Touch, and Enjoy
In conjunction with "Enjoy Composting Day" on May 10th, the "HELLO! Junkan Ennichi" event, where vis… · 2026-04-30
Historic Heatwave Expected Due to Super El Niño?! Seasonal Refreshments Gathered! Cooling Sweets & Food Fair
In response to predictions of record summer heat, Daimaru Tokyo is launching its 'Cooling Sweets & F… · 2026-04-28
Matsuzakaya Ueno Store's Latest Gourmet: <Totoribe> Famous for Location Bento Makes Its First Appearance! Also Featuring <Sandaime Chiyoya>'s Popular "Fried Chicken Tatsuta-age Bento"
Matsuzakaya Ueno Store's "Hoppe Town" food floor will host a weekly gourmet event in May, featuring … · 2026-04-28
Matsuzakaya Ueno Store's Latest Gourmet: <Totoribe> Famous for Location Bento Makes Its First Appearance! Also Featuring <Sandaime Chiyoya>'s Popular "Fried Chicken Tatsuta-age Bento"
Matsuzakaya Ueno Store's "Hoppe Town" food floor will host a weekly gourmet event in May, featuring … · 2026-04-28
Enjoy a Hokkaido Gourmet Trip in Ueno, Tokyo During the High-Price GW! The Second Half of 'Early Summer Hokkaido Food Fair' Starts April 30th!
Matsuzakaya Ueno Store is hosting the second half of its popular 'Early Summer Hokkaido Food Fair' f… · 2026-04-28
Coloring Mother's Day with 90 Varieties of Gorgeous Gourmet Food! Top 10 Mother's Day Gourmet Selection
Daimaru Tokyo Store features about 90 Mother's Day gourmet items, including flower-themed sweets fro… · 2026-04-27
Pineapple-shaped cookies born from the spirit of hospitality now available! Daimaru Tokyo's latest sweets selection
Daimaru Tokyo introduces the latest sweets from three popular brands: Honolulu Cookie Company from H… · 2026-04-22
Gathering 154 Costumes Including First Reveals from 38 Members of 5 Groups: First Ever '~KAWAII LAB. Costume Exhibition~ KAWAII CLOSET in Daimaru Tokyo'
ASOBISYSTEM's idol project 'KAWAII LAB.' will hold its first costume exhibition at Daimaru Tokyo fro… · 2026-04-06
April 5th is Matsuzakaya Ueno Store's Anniversary! Holding an "Anniversary Fair" to Express Daily Gratitude
Matsuzakaya Ueno Store is holding a three-day Anniversary Fair from April 3rd to 5th, 2026, to celeb… · 2026-04-01
First Appearance of an Osaka-Exclusive Caramel Sweets Specialty Store! Daimaru Tokyo's Trendiest Sweets
Daimaru Matsuzakaya Department Stores announces a limited-time offering of trendy sweets at the Daim… · 2026-04-03
April 10th is "Ekiben Day"! Top 10 Best-Selling Bento Ranking 2025 at Daimaru Tokyo Announced
Daimaru Tokyo Store released its 2025 annual bento ranking based on sales volume. The "Dream Pretty … · 2026-04-01
GW Tokyo Trip Souvenirs: Here's the Latest Sales Ranking! Tokyo Souvenir Ranking 2026
Daimaru Tokyo Store, a major confectionery destination, has released its latest souvenir sales ranki… · 2026-04-15
66 Hokkaido Gourmet Stores Gather! 15 Days to Enjoy the Feeling of Travel Without Travel Expenses in Ueno, Tokyo: 'Early Summer Hokkaido Exhibition'
Matsuzakaya Ueno Store is hosting the 'Early Summer Hokkaido Exhibition' from April 22 to May 6, fea… · 2026-04-14
First-ever 'Honey Festa' to be held on May 20th, World Bee Day!
Daimaru Tokyo will host its first-ever 'Honey Festa' to commemorate 'May 20th, World Bee Day'. Limit… · 2026-05-12
Household Support Project to Combat Rising Prices! Approximately 110,000 Discounted Food Items Gathered for 'Food Mottainai Sale / [Concurrently Held] Special Food Market'
Matsuzakaya Ueno Store will hold a "Food Mottainai Sale" from May 14th to 22nd to combat rising pric… · 2026-05-07
New Texture Korean Sweets 'Dubai Mochi Cookie' Debuts! Korean Fair at Daimaru Tokyo
Daimaru Tokyo Store is holding its first Korean Fair, featuring the new 'Dubai Mochi Cookie' from OK… · 2026-05-01
Historic Heatwave Expected Due to Super El Niño?! Seasonal Refreshments Gathered! Cooling Sweets & Food Fair
In response to predictions of record summer heat, Daimaru Tokyo is launching its 'Cooling Sweets & F… · 2026-04-28
Coloring Mother's Day with 90 Varieties of Gorgeous Gourmet Food! Top 10 Mother's Day Gourmet Selection
Daimaru Tokyo Store features about 90 Mother's Day gourmet items, including flower-themed sweets fro… · 2026-04-27
Hospitality in a Pineapple Shape! Seasonal Sweets at Daimaru Tokyo Store
Daimaru Tokyo introduces three seasonal sweet brands, including the new collection from 'Honolulu Co… · 2026-04-22
Matsuzakaya Ueno Store's Latest Gourmet: <Totoribe> Famous for Location Bento Makes Its First Appearance! Also Featuring <Sandaime Chiyoya>'s Popular "Fried Chicken Tatsuta-age Bento"
Matsuzakaya Ueno Store's "Hoppe Town" food floor will host a weekly gourmet event in May, featuring … · 2026-04-28
Enjoy the Taste of Famous Stores at Home! 'Location Bento' & 'Recommended Bento' Feature: '4th Bento Collection'
Matsuzakaya Ueno Store will hold the '4th Bento Collection' from May 13 (Wed) to 26 (Tue). The event… · 2026-05-13