DearOne, an NTT Docomo subsidiary, announced that its retail media platform 'ARUTANA' reached 51.2 million Monthly Active Users in May 2026. The platform networks official retail apps, enabling advertisers to reach high-loyalty customers at the moment of purchase without individual coordination. Since approximately 75% of app users open the app while in-store, ARUTANA delivers high-visibility modal ads with an average CTR of 2% to 5%, significantly boosting conversion rates and ROI for retail businesses.

FACT BOX

  • Source: PR TIMES
  • Category: New Product/キャンペーン