Dole, Known for 'Smile with Fruit,' Launches 'Dole Premium Fruit Punch' and 'Dole Premium Fruit Cup Kumamoto Shiranui'

Dole Japan, Inc. (Chuo-ku, Tokyo; CEO: Hiroshi Aoki; hereafter 'Dole') announces the limited release of 'Dole Premium Fruit Punch' and 'Dole Premium Fruit Cup Kumamoto Shiranui,' both made using fresh 'Gokusen Fruit'*1. The products will be available in limited quantities starting May 19, 2026, at select 7-Eleven stores in the Kansai, Chugoku, Okayama-Shikoku, and Tokai regions.

Unlike conventional fruit cups, the 'Dole Premium Fruit Cup' series uses raw 'Gokusen' fruit and a special processing method that preserves the natural flavor and texture of the fruit, bringing out its inherently fresh, juicy deliciousness.

Following Dole's commitment to encouraging daily fruit consumption, these new products offer a fresh, fruit-like taste despite being processed fruit products. They will be available in select 7-Eleven stores. Additionally, sales are scheduled to expand to select stores in West Kanagawa, Saitama, Tokai, Nagano-Yamanashi, Niigata-Hokuriku, and Kyushu starting May 26, 2026.

'Dole Premium Fruit Punch' features a blend of pink grapefruit, honeydew melon, and pineapple. It offers a harmony of fresh fruit pieces complemented by syrup that highlights the natural deliciousness of the three fruits.

'Dole Premium Fruit Cup Kumamoto Shiranui' features Kumamoto-grown Shiranui (Dekopon) citrus. It packs the sweet, juicy, and low-acidity flavor of Shiranui together with a syrup designed to enhance its taste.

Both products come in a 200g 'eat-it-all' size, perfect for a little reward for yourself or as an after-meal dessert. Consumers can enjoy a satisfying, luxurious taste at home that captures the appeal of both processed fruit products and fresh, juicy fruit.

Under the brand message 'Smile with Fruit,' which reflects Dole's desire to bring smiles to people's lives, the company continues to deliver new fruit charms through its product offerings to bring happiness to customers.

*1 'Gokusen Fruit' is a proprietary term indicating the use of fresh fruit as a raw material, differing from previous company products.