Refreshed "Tantan Sesame Hot Pot Base" Enhances Rich Sesame Flavor with Fermented Chili and Chili Oil

Ebారా Foods Co., Ltd. (Headquarters: Yokohama, Kanagawa Prefecture, President: Tsuyoshi Morimura) will refresh its concentrated bottle-type "Tantan Sesame Hot Pot Base" and sequentially roll out the changes nationwide starting in early August 2026.

Tantan Sesame Hot Pot Base

A rich flavor that adds the aroma of roasted sesame seeds to chicken broth and is finished with a moderate spiciness from doubanjiang and chili oil.

Product Name: Tantan Sesame Hot Pot Base

Release Date: Sequential rollout starting early August

Contents: 300 milliliters

Suggested Retail Price: 402 yen (excluding tax)

Sales Region: Nationwide

"Tantan Sesame Hot Pot Base" is a concentrated bottle hot pot base that features the rich flavor of roasted ground sesame, complemented by the deep taste of kneaded sesame and three types of chili bean paste (doubanjiang, sweet bean paste, and mala paste). Its convenience, allowing users to "use only the required amount and adjust to their preferred taste," has been highly rated, earning support primarily from families.

With this renewal, while maintaining the rich sesame flavor, we have newly added the tanginess from fermented chili and the fragrant richness of chili oil, evolving the quality to a deep, complex, and profound taste. Furthermore, we propose its use not only for hot pots but also for a wide range of dishes such as ramen, yakisoba, stir-fried vegetables, soups, and salads. Leveraging its characteristic of allowing users to adjust the amount used, we will appeal to its cost-effectiveness and versatility.

Since switching from glass bottles to PET bottles in August 2024, the concentrated bottle hot pot series has seen steady sales growth, supported by its ease of use and versatility. This is the first major quality renewal for "Tantan Sesame Hot Pot Base" since its launch in August 2003. Concurrently, "Kimchi Hot Pot Base" and "Kimchi Hot Pot Base Mild" will have their cap seal designs unified as part of the same series to improve visibility. By strengthening the overall consistency of the series, we aim to meet the needs of customers who want to enjoy a wide range of dishes, from hot pots to everyday meals, while adjusting the richness and quantity to their liking.

Ebారా Foods provides "Heart-Pounding Deliciousness," expanding the possibilities of hot pot cuisine and making hot pot a year-round home-cooked meal.