Data Feed Management Tool "dfplus.io" Now Supports OpenAI's "ChatGPT Ads"

Feedforce Inc. (Location: Minato-ku, Tokyo; Representative Director: Koji Tsukada; hereinafter referred to as "Feedforce"), a provider of the data feed management tool "dfplus.io", has begun supporting "ChatGPT Ads" provided by OpenAI.

This enables all dfplus.io users to create and manage product data (Product Feed) for the ad management screen "OpenAI Ads Manager Beta" within dfplus.io.

Additionally, we will be holding a free online seminar for those considering ChatGPT Ads.

Details of the free online seminar can be found here.

*Support is provided through the custom feed function.

◆Product Data Becomes Increasingly Important in the AI Era

The proliferation and penetration of generative AI are dramatically changing the e-commerce marketing environment. Changes are already evident in metrics, such as increased traffic from AI and the impact of zero-click searches.

As AI becomes involved in various stages of the customer's purchasing journey across many genres, it is becoming crucial to accurately convey product data to AI and have it evaluated.

The product data (Feed) used for ChatGPT Ads is in the same format as the product data that ChatGPT references when suggesting products to users outside of advertising.

We believe that creating product feeds is now an essential measure for e-commerce sites and a highly prioritized initiative.

We will be holding a free online seminar for those considering ChatGPT Ads. We encourage you to participate.

Details of the free online seminar can be found here.

For the media release regarding ChatGPT Ads, please refer to the following link:

https://openai.com/index/new-ways-to-buy-chatgpt-ads/

◆Feedforce for AI Era E-commerce Strategy

We also provide easy-to-understand information on how to respond to the rapidly changing AI landscape, focusing on e-commerce product data, on our note page.

https://note.com/feedforce_ace

◆About "dfplus.io", a Data Feed Management Tool for Marketers

"dfplus.io" is a SaaS product provided by Feedforce that allows for the full utilization of various product and merchandise data in marketing. In addition to ChatGPT Ads, it supports major platforms such as Google, Criteo, Meta (Facebook, Instagram), Pinterest, LINE Yahoo, Rakuten Rebates, Indeed, Standby, and Kyujin Box. It offers functions for "data feed marketing" that utilize product data through an intuitive UI, and is supported by many advertisers and advertising agencies.

Service Site: https://dfplus.io/

dfplus.io Blog: https://dfplus.io/blog/

◆Company Profile: Feedforce Inc.

Feedforce's mission is to "Deliver technology and humming to business." We provide services that enhance corporate productivity in the B2B domain, transforming businesses into more creative endeavors.

Company Name: Feedforce Inc.

Location: Lattice Aoyama Square 3F, 1-2-6 Minamiaoyama, Minato-ku, Tokyo

Representative: Koji Tsukada, Representative Director

Business Activities: Data Feed Related Business / Digital Advertising Related Business / Social Media Marketing Related Business / Other Businesses

Website: https://www.feedforce.jp/

◆Inquiries Regarding This Matter

For questions or consultations regarding this matter, please use the form below.

Inquiry Form: https://dfplus.io/contact/