Fit-Easy Co., Ltd. (Headquarters: Gifu City), which operates amusement fitness clubs nationwide, released a new "Membership Rank System" on July 1, 2026, with the aim of rewarding members for their daily use and further enhancing their wellness life.

Under this system, points can be accumulated by visiting the gym daily and logging into the FIT-EASY app. The point earning multiplier increases the longer you are a member.

Accumulated points can be exchanged for benefits that support a fulfilling fitness experience, such as extended reservation slots for amusement services and guest passes for family and friends.

Going forward, this system will be further updated with the addition of new exchange benefits and the phased release of a "point exchange function for other companies' points."

◆ Background and Purpose of Introducing the "Membership Rank System"

Our company aims to provide a special space where people can "get healthy while having fun, and achieve goals while having fun," and to create an environment where anyone can easily and enjoyably continue exercising.

This "Membership Rank System" is intended to express our gratitude to members who continue to use our services, and to serve as motivation for them to enjoy exercise as a daily habit (wellness experience) for a long time.

◆ Three Features of the "Membership Rank System"

1. Rank up according to your membership period! Up to 7x point rewards

Seven membership ranks (Regular to Diamond) are set according to your "membership period" from enrollment. The point earning multiplier increases with each rank, up to a maximum of 7 times.

・Regular (less than 6 months): 1x

・Bronze (6 months to less than 1 year): 2x

・Silver (1 year to less than 3 years): 3x

・Gold (3 years to less than 5 years): 4x

・Platinum (5 years to less than 7 years): 5x

・Sapphire (7 years to less than 10 years): 6x

・Diamond (10 years or more): 7x

2. Naturally accumulate points by working out daily and using the gym

No special procedures are required; points are automatically accumulated in the F.E app with daily use.

・When using the gym: 5pt (limit 1 time per day)

・When logging into the app: 1pt (limit 1 time per day)

・When using the AI body composition analyzer: 10pt (limit 1 time per month)

・For membership fee withdrawal: 200pt (limit 1 time per month)

*Points cannot be earned during periods of non-payment or leave of absence.

*Corporate members are not eligible for this system.

3. Exchange accumulated points for great benefits on the F.E app

Earned points can be exchanged for benefits that enrich your daily fitness life through the F.E app.

・Amusement reservation slots (300-500pt): Extend your usual reservation slot by one.

・Campaign entry (500pt): Gain an additional entry into a special campaign.

・Guest Pass (1500pt): A "free 1-day trial pass" to give to friends or family.

*Corporate members are not eligible for this system.

Going forward, this system will be further updated with the addition of new exchange benefits and the phased release of a "point exchange function for other companies' points."

Our company is currently pursuing the provision of a "unique wellness experience" as our new vision.

To maintain and improve true health, it is essential to comprehensively manage not only gym training (exercise) but also lifestyle habits such as "diet" and "sleep."

The introduction of this "Membership Rank System" and future updates are the first steps for members to voluntarily incorporate the cycle of "exercise, diet, and sleep" into their daily lives in an enjoyable way.

We will continue to provide unique value that supports our members' rich wellness lives throughout their lives.

◆ Fit-Easy Company Overview

Company Name: Fit-Easy Co., Ltd.

Head Office Location: 3-2-1 Honmachi, Gifu City, Gifu Prefecture, 500-8034

Business Activities: Operation, planning, and franchise development of amusement fitness clubs

Capital: 1,357,449,180 yen

Number of Employees: 320 (As of April 30, 2026)

Number of Stores: 287 (As of July 6, 2026)

URL: https://fiteasy.jp/ (Service Site)

https://fiteasy.co.jp/ (Corporate Site)

FACT BOX

  • Source: PR TIMES
  • Category: リリース