FM AICHI (Headquarters: Nagoya, Aichi Prefecture) has officially launched the first stage of its safety drivers campaign, 'Do! Safety 2026,' starting May 24 (Sun). Now in its 28th year, the station continues to promote traffic safety through its radio broadcasts.
'Do! Safety' is a long-standing initiative launched by FM AICHI in 1999. Twice a year, the station holds a '100-Day Accident-Free and Violation-Free Contest' for listeners, offering participants who remain accident and violation-free during the period a chance to win prizes. This year's first stage will run for 100 days from May 24 (Sun) to August 31 (Mon).
Entry is open via FM AICHI's dedicated 'Do! Safety' webpage, with applications accepted for individuals, companies, and family or social groups.
Contest prizes include the 'Shark EVOPOWER DX WV515JGY,' 'Jackery Portable Power Station & Solar Panel Set,' '20,000 JPY Catalog Gift,' and 'Seimai Club Rice.' Additionally, all participants who request one will receive a 'Do! Safety Special Traffic Safety Prayed-for Sticker.'
<Overview> - Contest Period: May 24 (Sun) to August 31 (Mon), 2026 - Entry Deadline: July 31 (Fri), 2026 - Eligibility: Drivers/riders residing, studying, or working in Aichi Prefecture
Furthermore, with the cooperation of Toyota Motor Corporation, four top athletes from various sports (Ken Toyoda, Goki Yagami, Tomoki Suzuki, and Yamato Yoshii) have been appointed as campaign ambassadors to help raise awareness and contribute to reducing traffic accidents.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン
- Organizations: NASVA
- Products / services: Do! Safety 2026