Collaboration with Sanrio's Popular Event 'Sanrio Fes 2026' Launches! 'SANRIO FES milky Sundae'

'milky Sundae' Inspired by Sanrio Characters Debuts for a Limited Time

Fujiya’s donut specialty shop, 'Peko-chan milky Donut', is collaborating with the popular 'Sanrio Fes 2026' event, hosted by Sanrio Co., Ltd. in Minato Mirai, Yokohama, on June 27–28, 2026. The products will be sold exclusively at the MARK IS Minato Mirai store and Yokohama World Porters store.

Furthermore, Fujiya will launch collaboration items celebrating the 30th anniversary of Sanrio's popular character, 'Pom Pom Purin', available at select stores and through online reservations at Fujiya Confectionery's reservation site.

Exclusive to 'Peko-chan milky Donut' (MARK IS Minato Mirai / Yokohama World Porters)

### 'SANRIO FES milky Sundae'

This sundae features textures like pudding and jelly inspired by Sanrio characters, combined with 'Premium milky Soft-serve Ice Cream'—available only at select locations—and topped with chocolate decorations. Priced at 600 yen (tax included), it will be available from May 25, 2026, through the end of June. *Note: These will not be sold at the 'Sanrio Fes 2026' event venue.*

### Flavor Highlights: - Custard Pudding: Pom Pom Purin (Star-shaped chocolate) - Pineapple Jelly: Cinnamoroll (Flower), Hangyodon (Star), Tuxedo Sam (Ribbon), Pekkle (Flower) - Coffee Jelly: Pochacco (Star), Kuromi (Heart) - Peach Jelly: Hello Kitty (Ribbon), My Melody (Heart), Little Twin Stars (Star)

Exclusive to 'Peko-chan milky Donut' / 'Peko-chan milky Time' Nationwide

### 'Pomutto Hitoiki♪ Pudding Twin Cream Donut'

A fluffy, chewy donut filled with two types of cream: pudding-flavored cream and caramel cream. Priced at 286 yen (tax included), launching June 1, 2026.

Exclusive to Fujiya’s Online Reservation Site 'FUJIYA-Sweets.com'

### 'Pomutto Hitoiki♪ Nakayoshi Pudding Tart'

A tart celebrating Pom Pom Purin's 30th anniversary, made with pudding-flavored cream and custard mousse, with a macaron shell forming the character’s trademark beret. Priced at 3,900 yen (tax included). Online reservations start June 1, 2026. (Approx. 145mm diameter; includes an acrylic charm. Shipping fee: 1,100 yen).