FURYU's New Figure Brand 'Muchute' Launches to Stir Hearts and Excite! "Cute and Captivating" Prize Items to Roll Out Sequentially from July

FURYU Corporation (Headquarters: Shibuya-ku, Tokyo; President: Masahito Enomoto, hereinafter "FURYU") is pleased to announce the launch of its new original figure brand, 'Muchute,' which aims to create "cute" figures that will "captivate" everyone. Product deployment will begin sequentially in July 2026.

'Muchute' will be developed as a new figure brand that emphasizes quality, size, and sculpting, combining an impressive presence with cuteness that will capture your attention. We aim to evoke emotions that stir the heart and excite the mind, delivering items that pay close attention to every detail, from sculpting and posing to design.

The first to appear will be Hatsune Miku's 'Muchute Figure - Paint Girl Another Color ver.' Based on the pop and colorful visuals by illustrator Kurumitsu, it is expressed with dynamic posing and vibrant colors. Additionally, the 'Muchute Figure - Racing Miku 2025 Sepang Ver.' from the 'Hatsune Miku GT Project' is based on an original illustration by illustrator Kei Mochizuki. It is an item that symbolizes the brand's appeal, meticulously sculpted with a dynamic pose holding a water gun, healthy skin tones, and detailed costume elements.

We have also prepared characters from popular works across various genres, including Albedo from 'Overlord' and Kirino Kousaka from 'Ore no Imōto ga Konna ni Kawaii Wake ga Nai.' This lineup allows you to enjoy a diverse range of worlds all at once, along with the meticulous sculpting unique to this new brand. We plan to sequentially release more items, focusing on popular content, so please look forward to them.

<Hatsune Miku Prize Features (July Deployment)>

'Muchute Figure - Paint Girl Another Color ver.'

'Muchute Figure - Paint Girl Another Color ver.' (Approx. 23cm tall)

Based on an illustration by illustrator Kurumitsu, Hatsune Miku appears as 'Muchute' with a color change. The large, swaying twin tails are sculpted with a sense of three-dimensional movement, finely expressing the flow and volume of the hair strands. The bold coloring, inspired by paint, is eye-catching, and combined with the lively expression, it creates an overall dynamic impression. The design, packed with playful details like the spray can in hand and the paint effects on the costume, is also a major draw. It's a figure that allows you to fully enjoy a pop and free worldview, as if the "joy of painting" has been brought to life.

<Hatsune Miku GT Project Prize Features (August Deployment)>

'Muchute Figure - Racing Miku 2025 Sepang Ver.'

'Muchute Figure - Racing Miku 2025 Sepang Ver.' (Approx. 20cm tall)

This figure is based on an illustration by Kei Mochizuki, the official illustrator for 'Racing Miku 2025,' and is brought to life in a dynamic pose. The dynamic composition, with one leg stepping forward, creates a sense of realism as if capturing a moment just before she starts running. The twin tails and hair ornaments, spreading as if catching the wind, are sculpted to convey a supple movement, creating a light rhythm throughout the figure. The detailed representation of small items, such as the water gun accessory and transparent tank parts, is also a highlight. From the healthy skin texture and the three-dimensional feel of the costume to the nimble details on her feet, everything is meticulously crafted.

You can enjoy the unique charm of 'Racing Miku,' which combines pop and sporty elements.

<Overlord Prize Features (August Deployment)>

'Muchute Figure - Albedo Aqua ver.'

'Muchute Figure - Albedo Aqua ver.' (Approx. 20.5cm tall)

From the anime 'Overlord,' Albedo makes her first appearance as a Muchute figure. Her sexy swimsuit appearance is striking, enhancing Albedo's enchanting and beautiful allure. Her flowing long hair and characteristic horns are meticulously sculpted to express the flow and volume of the hair, creating a soft sense of movement throughout. The sheer shirt draped over her swimsuit is also intricately crafted with natural wrinkles and textures, creating delicate three-dimensional details. The combination of a slightly melancholic, ennui-filled expression and pose faithfully reproduces her mysterious and captivating character. It is a figure with a strong presence, balancing sculpting, texture, and expression despite its simplicity.

<Ore no Imōto ga Konna ni Kawaii Wake ga Nai. Prize Features (August Deployment)>

'Muchute Figure - Kirino Kousaka'

'Muchute Figure - Kirino Kousaka' (Approx. 19cm tall)

From the TV anime 'Ore no Imōto ga Konna ni Kawaii Wake ga Nai.,' Kirino Kousaka is brought to life with the lovable sculpting characteristic of Muchute. Her pose, with hands on her hips and pointing at someone, expresses the character's lively charm. Her winking expression perfectly captures her bright and active personality. The overall silhouette has a sense of curved beauty, allowing for different expressions depending on the viewing angle. The school uniform's ribbon and skirt pleats are also finely crafted, creating a natural sense of movement and three-dimensionality. It is a figure with a strong presence, balancing pose, sculpting, and expression despite its simplicity. This item meticulously expresses the energetic and lively charm of "Kiririn" through Muchute's sculpting power.

<Prize Product Overview>

[Works] "Hatsune Miku"

"Hatsune Miku GT Project"

"Overlord"

"Ore no Imōto ga Konna ni Kawaii Wake ga Nai."

[Stores] Amusement facilities nationwide *Some stores may not carry these items.

[Deployment Items] 'Muchute Figure - Paint Girl Another Color ver.' (Deployment from July 2026)

'Muchute Figure - Racing Miku 2025 Sepang Ver.' (Deployment from August 2026)

'Muchute Figure - Albedo Aqua ver.' (Deployment from August 2026)

'Muchute Figure - Kirino Kousaka' (Deployment from August 2026)

*For details, please visit FURYU's official prize information site 'FURYU PRIZE'

(https://furyuprize.com/)

[Site] https://f-ch.jp/muchute_release

*Product information will be released sequentially according to the deployment schedule.

[Copyright]

Art by くるみつ © Crypton Future Media, INC. www.piapro.net

©丸山くがね・KADOKAWA刊/劇場版「オーバーロード」聖王国編製作委員会

©伏見つかさ/アスキー・メディアワークス/OIP2

[Distributor] FURYU Corporation

*The contents described in this release are subject to change or cancellation without notice.

*'FURYU PRIZE' and 'Muchute' are trademarks or registered trademarks of FURYU Corporation.

*Other company names, product names, service names, etc., are trademarks or registered trademarks of their respective companies.

d5167-2266-0e3164b20f8ddbaf03256acb1421845c.pdf

FURYU Corporation

Separated from the Omron Group through an MBO in April 2007. Under the corporate philosophy of "Creating high-quality entertainment that enriches and brings happiness to people's hearts!", the company is engaged in various businesses including printシール, character merchandising, and games/anime.