Since its founding in San Francisco in 1969, Gap has been a global casual fashion brand, consistently offering modern American casual style. June 5th is designated as Environment Day under the Basic Environment Act to raise awareness for protecting the Earth's environment. To aim for a more sustainable society, Gap is committed to reducing environmental impact through the use of recycled materials and the continuous reduction of water usage in manufacturing processes via Washwell™. For Environment Day, Gap has launched a new collection featuring sustainable materials and the proprietary 'Washwell™' technology, which reduces water usage by 20% compared to conventional methods. By incorporating eco-friendly materials, Gap has reconstructed its iconic denim, shirts, and sweatshirts for a modern look, offering a diverse lineup that balances sophisticated design with sustainability, available at Gap stores nationwide and the official online store. (Full product details included)
FACT BOX
- Source: PR TIMES
- Category: Product Launch
- Organizations: Gap
- Dates in source: June 5th / 1969