Where Should Sales AI Adoption Begin? GLキャリア Launches Full-Scale PoC Design and Consultation for 'SalesDNA AI'

GLキャリア, headquartered in Akasaka, Minato-ku, Tokyo (CEO & CTO: Kazuhiro Ogawa), has announced the full-scale launch of PoC (Proof of Concept) design and consultation services for its 'SalesDNA AI' platform, which aims to improve the reproducibility of sales activities.

While interest in sales AI is growing, companies often face fundamental questions during the consideration phase: 'Can it be applied to our products and sales processes?', 'Where should we start the validation?', and 'How do we define success?'

GLキャリア does not apply 'SalesDNA AI' as a one-size-fits-all solution. Instead, the company supports designing the approach to PoC itself based on each company's specific sales challenges, target customers, and operational conditions.

Background AI utilization in sales is shifting from simple automation to the perspective of how to enhance the reproducibility of sales outcomes.

However, many companies face challenges such as: - Low reproducibility due to unstandardized methods of top performers. - Person-dependent conversation design for converting leads to meetings. - Lack of clarity in improving reception breakthroughs, conversation maintenance, and appointment acquisition. - Unclear PoC design or evaluation criteria for AI adoption. - Disconnected sales support and talent development.

'SalesDNA AI' treats the design, execution, validation, improvement, and development of sales activities as a continuous process, providing support tailored to each company's needs.

Assumed Adoption Approach for 'SalesDNA AI' 1. Organization of Sales Issues: Clarify challenges in the current sales process. 2. Clarification of Scope and PoC Design: Define products, customers, and operational scope; set evaluation KPIs. 3. Conversation Design and Pre-validation: Organize conversation flow, decision branches, and next-action lines; conduct pre-validation through simulations. 4. PoC Execution and Transition Decision: Conduct PoC under near-production conditions, verify effects, and determine feasibility for full-scale rollout.

Suitable for Companies That: - Want to resolve person-dependency in sales activities. - Wish to standardize and share winning patterns from top performers. - Aim to increase reproducibility in BtoB new customer acquisition and inside sales. - Are considering AI but struggle with PoC design or evaluation metrics. - Want to bridge the gap between sales support and talent development.

Future Outlook GLキャリア will sequentially strengthen consultation services, ranging from issue organization to PoC design, for companies considering 'SalesDNA AI'.