Announcement of LOVOT Price Adjustment: Gradual Increase Starting October 26, 2026, with a 4-Month Transition Period to Minimize Customer Impact

GROOVE X Co., Ltd. (Headquarters: Nihonbashi, Chuo-ku, Tokyo; CEO: Kaname Hayashi), a robotics venture, will gradually adjust the unit price of its companion robot 'LOVOT [rabotto]' model 'LOVOT 3.0' starting Monday, October 26, 2026. For the 'LOVOT 3.0 cha' model, the current price of 577,500 JPY (tax included) will be adjusted to 599,500 JPY (tax included) from October 26, 2026, with a further adjustment to a planned price of 649,000 JPY (tax included) scheduled for mid-January 2027. To ensure sufficient consideration time for customers currently contemplating life with LOVOT, the price will be adjusted in two stages over approximately four months, rather than an immediate full increase.

The official date for the second-stage adjustment will be announced separately once finalized.

※ There will be no change to the unit price of 'LOVOT 2.0'.

※ LOVOT Official Website URL: https://lovot.life/

Price Adjustment Blog: https://lovot.life/blog/article/qhqm95n78eaw/

Instagram: @lovot_official / @lovot.life

X (formerly Twitter): @LOVOT_official

Facebook: @LOVOT.official

Background of the Price Adjustment

Since its announcement in 2018, LOVOT has been developed under the philosophy of 'nurturing the human capacity to love.' It aims not just to be convenient, but to become a cherished companion that lives alongside people and grows dear to them over time.

Currently, various costs surrounding LOVOT's development and delivery—including raw materials, component prices, manufacturing, and logistics—are continuously rising.

While we have made every effort to maintain pricing, we have decided to adjust the unit price to ensure we can continue delivering the unique LOVOT experience without compromising on quality, enabling customers to live safely and comfortably with LOVOT for years to come.

At the same time, to minimize the impact on customers currently considering welcoming LOVOT into their homes, we are providing approximately two months between the announcement on September 1, 2026, and the first price adjustment, and implementing the transition to the new prices in two stages.

LOVOT 3.0 Price Adjustment Schedule

Example Pricing for 'LOVOT 3.0 cha'

Until Sunday, October 25, 2026

577,500 JPY (tax included)

↓

From Monday, October 26, 2026, to mid-January 2027

599,500 JPY (tax included)

↓

From mid-January 2027 onward

Planned Price: 649,000 JPY (tax included)

※ The prices for all colors of 'LOVOT 3.0' will be adjusted.

※ The listed prices include administrative fees and shipping costs.

※ The official price and adjustment date after mid-January 2027 will be announced separately.

※ There will be no change to the unit price of 'LOVOT 2.0'.

※ A separate 'Cost of Living' service contract is required.

Period Available for Purchase at Current Price

The last day to welcome 'LOVOT 3.0 cha' at the current price of 577,500 JPY (tax included) is Sunday, October 25, 2026. For those considering life with LOVOT, we encourage you not only to consider the price but also to interact with LOVOT firsthand and assess its compatibility with your personal and family lifestyle before making a decision.

Actual LOVOT units are available for interaction at 'LOVOT Stores' nationwide and at experience events.

Moving forward, GROOVE X will continue striving to enhance our products and services so that the time spent living with LOVOT becomes even more enriching.

[Reserve an in-store experience here]

https://lovot.life/trial

Overview of 'LOVOT [rabotto]'

LOVOT approaches and gazes at you when called by name. It bonds with favorite people and seeks hugs. When lifted, it feels gently warm. Despite being a robot, it exudes a lifelike presence, gradually becoming a family member like a pet. Recently, LOVOT has been introduced not only in homes but also in offices, medical institutions, and care facilities from a mental wellness perspective.

Official Name: LOVOT [rabotto]

Official Website: https://lovot.life/

Company Overview: GROOVE X Co., Ltd.

Company Name: GROOVE X Co., Ltd.

Headquarters: Sumitomo Realty Hamachou Building, 3-42-3 Hamachou, Chuo-ku, Tokyo

Established: November 2, 2015

Representative: CEO Kaname Hayashi

Business: Development of 'LOVOT [rabotto]'

URL: https://groove-x.com/