hacomono Expands Adoption in J.League Club Soccer Schools, Reaching 40% Adoption Rate

hacomono Inc. (Shibuya-ku, Tokyo; CEO Kenichi Hasuda; hereinafter referred to as hacomono) is pleased to announce that its all-in-one management system for schools, "hacomono for school," has been adopted by the soccer schools of 24 out of 60 J.League clubs (hereinafter referred to as J clubs), reaching an adoption rate of 40%. This adoption rate includes clubs that have already implemented the system as well as those currently in the process of setting up operations.

24 out of 60 J.League clubs have adopted hacomono as their soccer school management system.

"hacomono for school" is a cloud-based all-in-one system specialized for school operations, centralizing monthly fee management, make-up class arrangements, and student information management.

In October 2024, we launched the "Kids School Plan" at a special price for kids' school operators, offering zero initial cost and monthly fees starting from 99 yen per student. Since the launch of this plan, the number of adopting schools has steadily increased, with over 2,000 schools implementing the system as of June 2025.

Adoption is also expanding among schools affiliated with professional sports clubs such as the J.League and B.League. Currently, 24 out of 60 J.League clubs (including those planning to implement) have adopted "hacomono" for their soccer schools, achieving a 40% adoption rate.

Diagram: hacomono Adoption Status in J.League Club Schools (as of July 2026) *The adoption rate is calculated based on 60 J.League clubs as the base, including clubs that have already implemented the system and those in the process of setting up operations.

Schools that are already using the system have reported benefits such as coaches being freed from administrative tasks to focus more on instruction, and simplified communication with parents, leading to improved operational efficiency and enhanced member experience.

Introduction Case Studies

Shonan Bellmare Soccer School Automating administrative tasks with "hacomono" allows coaches to focus on instruction. Operational efficiency and quality have improved, with faster capacity filling and higher survey response rates.

▼ Detailed Case Study Here https://www.hacomono.jp/cases/case_bellmare

Yokohama FC Soccer School

Achieved single payment settlement and non-member management, allowing events previously limited to school students to be opened to the general public, leading to an expansion of event participants and a 1 million yen increase in sales. They are realizing school operations that lead to future fan development.

▼ Detailed Case Study Here https://www.hacomono.jp/cases/case_yokohamafc

Comment from hacomono J.League Club Representative

We are extremely pleased that hacomono's adoption rate in J.League clubs has exceeded 40%. It is a great honor to be chosen as a core operational partner by the J.League clubs, who lead the Japanese soccer world.

The functions and challenges required for club operations vary greatly from club to club. The expected applications are diverse, ranging from application reception for soccer schools, academies, and touring classes, to facility reservations, and even fan club membership management. The ability to flexibly adapt to such diverse and unique operational scenarios is precisely hacomono's greatest strength.

Moving forward, we will continue to update our product based on feedback from our adopting clubs. We aim to go beyond mere operational efficiency and provide long-term support for "proactive club management" utilizing data, contributing to the business growth of J.League clubs, and ultimately to the expansion of the soccer population in Japan and the development of regional sports.

hacomono Inc. SMB Sales Department, Planning Sales Group Kazuya Miyamoto

Appearing at Sports Business Conference with Tokyo Verdy

On July 15, 2026 (Wed.), our representative Kenichi Hasuda will speak at the "HALF TIME Conference 2026" in a session with Tokyo Verdy, a hacomono adopting company, on the theme of "Next-Generation Development and DX in Professional Sports Club Management." We will also have a hacomono booth at the venue on the day.

Please check the official website for details.

https://biz.halftime-media.com/f_lps/conference2026

About "hacomono for school"

"hacomono for school" is a cloud-based all-in-one system developed for sports and education schools, which centralizes monthly fee management, make-up class arrangements, and student information management. It offers a plan specialized for the "monthly fee collection, make-up classes, and student management" required for operating regular schools with fixed days and times. Initial costs are 0 yen, and it can be used from 99 yen per student per month. https://lp2.hacomono.jp/school_regular2/?testsession=gakuwari2

Company Profile

Company Name: hacomono Inc.

Location: Sumitomo Fudosan Harajuku Building 5F, 2-34-17 Jingumae, Shibuya-ku, Tokyo

Representative: Kenichi Hasuda, Representative Director and CEO

Founded: July 2013

Capital: 100 million yen

Business Overview: Development and provision of the all-in-one management system "hacomono" for wellness/sports facilities

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