Introducing Pikimo: A New Interactive Pet That Talks Back! The More You Talk, the Closer You Get – Over 100 Reactions to Enjoy! Launching October 31, 2026, in 3 Colors (¥4,950 incl. tax)

Happinet Co., Ltd. (Headquarters: Taito-ku, Tokyo; President & CEO: Toshiyuki Mizutani; Securities Code: 7552; hereinafter 'the Company') will launch the interactive pet 'Oshaberi UMA!? Pikimo' on Saturday, October 31, 2026, at toy stores and online shops nationwide (excluding some areas).

'Oshaberi UMA!? Pikimo' is a novel interactive pet that allows users to engage with a mysterious UMA (Unidentified Mysterious Animal) that speaks in a unique language called 'Pikimo-go.' Initially shy and reluctant to appear, Pikimo gradually opens up through repeated interaction, revealing over 100 different reactions. Amid the rise of digital toys, this product emphasizes tangible presence, realism, and companionship.

※ Product Introduction Page: https://www.happinettoys.com/detail/20260826_3802/

※ Product Video: https://www.youtube.com/watch?v=ud9pz4pDZeU&list=PLVj1YCsjJ-tM&index=2

Additionally, 'Pikimo' will be exhibited at the Happinet booth throughout the Tokyo Toy Show 2026, including Business Days (August 27–28, Thursday–Friday) and Public Days (August 29–30, Saturday–Sunday). Visitors are encouraged to stop by.

Introducing 'Oshaberi UMA!? Pikimo'!

At first, 'Pikimo' rarely peeks out from its pot.

Through interaction, it gradually becomes friendlier, displaying over 100 rich reactions. As your bond deepens, new mini-games become available, and Pikimo units can even communicate with each other. The longer you spend together, the more fun unfolds—making it a truly engaging interactive companion.

Promotional Activities

To expand Pikimo's world and character appeal, Happinet plans to release a 10-episode original manga depicting Pikimo's personality and traits. Each episode will also be adapted into videos and distributed via social media and the Happinet website to highlight Pikimo's charm and cuteness.

Additionally, during the Tokyo Toy Show (August 27–30), Happinet will distribute exclusive Pikimo-themed fans.

Product Overview

- Product Name: Oshaberi UMA!? Pikimo (Purple / Pink / Blue) - Suggested Retail Price: ¥4,950 (incl. tax) - Release Date: October 31, 2026 (Saturday) - Unit Dimensions: W44 × H78 × D45 mm - Package Dimensions: W152 × H254 × D50 mm - Included Items: Main unit ×1, Carabiner ×1, Strap ×1, Quick Start Guide ×1 - Target Age: 4 years and up - Available At: Toy sections in national toy stores, general retailers, electronics retailers, department stores, online shops, etc.

【Company Overview: Happinet Co., Ltd.】 https://www.happinet.co.jp/

Listed on the Tokyo Stock Exchange Prime Market (Securities Code: 7552)

Representative: Toshiyuki Mizutani

Founded: June 7, 1969

Capital: ¥2.75125 billion

Headquarters: Komagata CA Building, 2-4-5 Komagata, Taito-ku, Tokyo

Business: Planning, manufacturing, and sales of toys and games; planning, production, and sales of video and music software; planning, development, and sales of video game hardware and software; installation and operation of toy vending machines; sales of amusement facility products.

Happinet is a comprehensive entertainment distributor with top-tier market shares in toys, video, music, video games, and amusement-related products. The company aims to enrich people's lives through emotionally engaging entertainment and to create social value by building a 'tomorrow full of dreams.'

<For media inquiries regarding this release>

Happinet Co., Ltd. Toy Production Unit

Production Team 1

TEL: 03-5828-6351 FAX: 03-5828-6353

Email: hn_oem_contact@hsn.happinet.co.jp