Creating a System Where Regions and People Continue to Intersect: New Company 'ARIAKE Area Branding Co., Ltd.' Established in Kashima City, Saga Prefecture

ARIAKE Area Branding Co., Ltd. (Headquarters: Kashima City, Saga Prefecture; Representative Director: Shinichiro Honda) has been established as a region-specific business company based in the Kashima/Ariake Sea area of Saga Prefecture, promoting tourism, dining, accommodation, regional community building, and corporate attraction in an integrated manner. This company was born out of the 'accompaniment-type and implementation-type' regional revitalization projects that Innovation Partners Inc. has been working on in Saga Prefecture. As a 'regional inside company' that does not just support from the outside but enters the region, hires and trains people locally, and creates businesses, we will create new economic circulation and a related population in the Kashima/Ariake Sea area.

(Full details regarding business operations and future outlook are included in the original text.)

Moving forward, we aim to improve the overall circulation and stay value of the region by collaborating with diverse players, including local businesses, municipalities, tourism organizations, and financial institutions, starting with the Hizen-Kashima Station new station building project. What we are aiming for is not just 'creating a tourist destination.' It is to edit the daily life, culture, and relationships with people of the region as value, and to create a 'region where people and the area continue to nurture relationships.'