JB Entertainment, a consolidated subsidiary of Jelly Beans Group (HQ: Chuo-ku, Tokyo; CEO: Akira Miyazaki), has announced the launch of its new artist, talent, and influencer management business.
For the first phase, the company has partnered with four prominent Korean artists and influencers. JB Entertainment will leverage its expertise in fan community management to enhance its management capabilities and establish a comprehensive support system.
The global K-pop market is expanding significantly, with music exports reaching $1.85 billion in 2024 and performance revenues in Japan hitting approximately 85 billion yen. Within this growth sector, the company aims to utilize a scale of 5.7 million annual attendees to build a unique IP ecosystem.
The decision to enter the management business stems from the company's progress in live event support and fan club management, combined with the observed synergy effects of K-pop.
The four partnered artists are: 1. AHOF: A 9-member boy group formed through the survival audition show 'UNIVERSE LEAGUE'. 2. YENA: A solo artist and former member of the K-pop girl group IZ*ONE. 3. KEJIMIN: A Korean influencer with over 12.8 million TikTok followers. 4. TEMPEST: A global boy group that achieved 75,000 sales upon debut.
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- Source: PR TIMES
- Category: Partnership