JIN Corporation (hereinafter JINS) is holding a large-scale project, "JINS 25TH MATSURI," which spans approximately half a year, as a token of gratitude to customers who have supported us for 25 years. The third phase of the campaign will begin on July 9, 2026 (Thu). We will continue to deliver surprise and joy to our customers' daily lives.

An Eyewear Brand Creating the "New Normal" with a 25-Year Trajectory

JINS began its eyewear business in April 2001 with its first store in Tenjin, Fukuoka. Since then, we have brought innovation to the industry by offering pricing structures and purchasing experiences that overturn conventional wisdom. These challenges have been supported by many customers to this day, and we have grown into the No. 1 eyewear brand in Japan by sales revenue*. Nevertheless, we continue to pursue innovation to enrich our customers' lives. In product development, we constantly create new categories. We also offer unprecedented experiences by utilizing technology, such as AI-powered suitability assessment and conversational customer service. This journey is not limited to Japan; we have expanded our business to eight regions worldwide, including Japan. As a symbol of this, we opened a global flagship store on Chuo Dori in Ginza, Tokyo, in March of this year. We aim to become a brand supported worldwide as an eyewear brand originating from Japan. *Comparison of sales revenue in consolidated full-year financial results of Japanese eyewear retail companies (as of November 2025, researched by Tokyo Shoko Research)

Commemorative Set Includes Eyewear Voucher Worth 2,500 Yen, Usable Immediately After Purchase.

Sale with Up to 55% Off Also Held Simultaneously

For the third phase of JINS 25TH MATSURI, we will sell a limited quantity of the commemorative set "JINS 25TH MATSURI SET," which includes an eyewear voucher worth 10,000 yen and an original lens cloth featuring the 25th-anniversary logo with a motif of fireworks coloring the night sky. It is recommended for purchasing your own glasses or as a gift for family and friends.

In addition, during the same period, the JINS 25TH SALE will be held concurrently, offering up to 55% off the latest trendy eyewear. Please take advantage of this special opportunity, such as purchasing sunglasses for summer vacation leisure.

Campaign Overview

"JINS 25TH MATSURI" Phase 3

We will sell a commemorative set and hold a special sale with discounts on eligible products.

JINS 25TH MATSURI SET

We will sell a limited quantity of an advantageous commemorative set including an eyewear voucher worth 10,000 yen and an original lens cloth at JINS stores nationwide.

【Period】July 9, 2026 (Thu) - Until supplies last

【Price】7,500 yen (tax included)

【Eligible Stores】JINS stores nationwide

【Contents】Eyewear voucher worth 10,000 yen, original lens cloth

【Special Page】https://www.jins.com/jp/campaign/25thmatsuri/

JINS 25TH SALE

Some in-store products will be sold at up to 55% off. For details, please check at JINS stores nationwide and the JINS online shop.

【Period】July 9, 2026 (Thu) - August 19, 2026 (Wed)

【Eligible Stores】JINS stores nationwide, JINS online shop

【Special Page】https://www.jins.com/jp/campaign/25thmatsuri/

※Campaign implementation hours at stores are subject to each store's business hours.

※The start time on the JINS online shop will be 9:00.

FACT BOX

  • Source: PR TIMES
  • Category: キャンペーン
  • Organizations: JINS