[Holding a Business Briefing] What is the next differentiation strategy for housing companies "Sustainable Design House" - Disclosing the know-how of architect design x real passive design x high-performance housing

Details are here.

Housing Construction Industry Management Research Institute Co., Ltd. (Headquarters: Osaka City, Osaka Prefecture) will hold an "SDH Business Briefing" for housing companies in Shin-Osaka on April 22, 2026.

In recent years, with the spread of ZEH (Net Zero Energy House) and highly insulated housing, the energy-saving performance of houses has significantly improved. On the other hand, new challenges have emerged for housing companies, such as "difficulty differentiating high-performance housing," "increasing importance of design capabilities," and "the need to balance design and performance."

In fact, even with the same insulation performance, differences in sunlight conditions, site conditions, and window placement can create significant differences in room temperature and comfort. In future housing construction, "design capability" is becoming a more important element than just performance.

Against this background, based on the concept of the "Sustainable Design House," our company is making efforts to support the improvement of design capabilities and differentiation of housing companies.

In this briefing, we will disclose the concepts and specific know-how of housing construction that multiplies elements such as: - Housing design by architects - Real passive design - Further high-performance housing.

In addition, this initiative is currently expanding as a network involving 22 housing companies nationwide, with each company sharing know-how in design, technology, and housing construction.

This network is the "SDH (Sustainable Design House)." SDH is not a franchise, but is spreading as an initiative to improve the quality of housing construction while respecting the brand and design philosophy of each housing company.

This briefing is intended for housing companies that want to increase their competitiveness in the future housing market.