"Suica Penguin" x "BRUNO" Second Collaboration Launched! Featuring 3 Popular Kitchen Appliances Including the "Compact Hot Plate"!

JR East Cross Station Development Company (Headquarters: Shibuya-ku, Tokyo; Company President: Yoshiaki Shirata) will launch the second series of limited-edition items featuring designs of JR East's character "Suica Penguin" on popular appliances from the lifestyle brand "BRUNO (Bruno)" on its EC site "GRANSTA MALL". The second series will feature three popular kitchen appliances, including BRUNO's popular "Compact Hot Plate," with a limited production of 100 units each (*1) and exclusive to GRANSTA MALL. The cute charm of Suica Penguin and its chick will accompany you in the kitchen every day, making cooking and meal preparation more enjoyable. The first series, launched in June, included the "Compact Hair Dryer" and "Slim 2-Way Stick Cleaner," which sold out in just two days (*2), proving the popularity of this series.

Product Launch Overview

Products to be Launched: "Suica Penguin x BRUNO" Second Series (3 Kitchen Appliances) Compact Hot Plate, Steam & Bake Toaster, Multi Stick Blender

Launch Date and Time: July 14, 2026 (Tue) 10:00 AM

Sales Website: "GRANSTA MALL"

*For details on sales, please check the special page (https://www.gransta.jp/news/info/bruno_2607/).

*1: 100 units will be manufactured in the initial production run. Production may be increased depending on sales status.

*2: Some of the first-series products ("Slim 2-Way Stick Cleaner") that had minor scratches on the packaging during pre-shipment inspection will be repackaged and sold alongside the second series.

CChiharu Sakazaki / JR East / DENTSU Suica by JR East Suica is a registered trademark of JR East. Suica Penguin is a character of JR East's "Suica." Planning/Orange Page

"Suica Penguin x BRUNO" Original Design Second Series! Cute yet authentic! Three popular kitchen appliances are here!

"Suica Penguin x BRUNO" Original Design Second Series Product Images

Popular kitchen appliances from the lifestyle brand "BRUNO" are now available in original designs. The classic "Compact Hot Plate" and "Multi Stick Blender," along with other highly popular items, feature cute illustrations of Suica Penguin and its chick related to "cooking," perfect for kitchen appliances. Not only are they adorable, but they also boast BRUNO's signature authentic high functionality, adding deliciousness and flair to your daily dining table.

"Suica Penguin x BRUNO" Second Series Items

"Suica Penguin x BRUNO" Compact Hot Plate

(Tax-included price: 13,300 yen)

Design featuring a cute penguin in a chef's hat

Features Suica Penguin wearing a chef's hat and holding a frying pan. Its adorable appearance, as if enjoying cooking with you, will surely make your meal times and home parties even more filled with smiles.

(Image)

Authentic functionality for everyday meals to parties

Despite its compact size that fits neatly into an A4 space, perfect for 2-3 people, it offers stepless temperature control up to 250°C. It's suitable for everything from searing meat to keeping food warm. By using the included "flat plate" and "takoyaki plate," you can enjoy a wide range of dishes, from everyday meals to paella, a centerpiece for home parties.

"Suica Penguin x BRUNO" Steam & Bake Toaster

(Tax-included price: 17,500 yen)

Design featuring penguins dressed as cute bakers

Features Suica Penguin and its chick dressed as "bakers" holding freshly baked bread. Their cheerful appearance, as if delivering delicious bread, will make your daily breakfast and relaxing tea times even more heartwarming.

(Image)

Functionality that excels from everyday breakfast to elaborate cooking

Features a spacious interior that can bake four slices of bread at once and a sleek design. Equipped with three modes: "Steam," "Convection," and "Normal," it delivers toast that is crispy on the outside and chewy on the inside. It's perfect not only for daily breakfast but also for reheating side dishes and baking a wide variety of dishes.

"Suica Penguin x BRUNO" Multi Stick Blender

(Tax-included price: 8,500 yen)

Adorable design with a penguin holding a strawberry

The body features a penguin winking while holding a strawberry. Its appearance, as if enjoying making smoothies and sweets with you, will make your daily kitchen moments even more exciting.

(Image)

Reliable functionality supporting daily cooking with 5 functions in 1

This versatile blender can perform five functions: "puree," "mix," "chop," "crush," and "whip." You can use it directly in pots or bowls, making soup and smoothie preparation smooth with less washing. Its powerful performance can even crush ice, making it useful for everything from daily meals and baby food to elaborate confectionery.

About "BRUNO" (Bruno)

Connecting "Fun."

"BRUNO" is a lifestyle brand born from the gathering of adults who enjoy life. It offers a range of items for living, including kitchenware and interior goods. It features a diverse selection of items suitable for personal use as well as gifts.

Accompanying you in various daily scenes, making your day a little more fun.

Specifications of Each Product

*Please read the instruction manual for each product carefully and use it safely and correctly.

"Suica Penguin x BRUNO" Compact Hot Plate

Product Name: "Suica Penguin x BRUNO" Compact Hot Plate

Tax-included Price: 13,300 yen

Launch Date and Time: July 14, 2026, 10:00 AM

Size and Weight: - Size: W375mm x H140mm x D235mm

- Weight: Approx. 2300g (when using flat plate, lid / when using takoyaki plate)

- Package Size: W276mm x H180mm x D410mm

Color: Red

Materials: Main unit: Steel, Phenolic resin; Plates: Aluminum alloy (fluoropolymer coating on inner surface)

Country of Origin: China

Functions: - Rated Power Consumption: 1,200W

- Plate-replaceable type

- Temperature control (65°C - 250°C)

- Safety devices (thermostat/thermal fuse)

- Fluoropolymer coated plates

Power Supply: AC100V, Cord length approx. 1.8m

Accessories: Flat plate, Takoyaki plate, wooden spatula, magnetic detachable power cord

"Suica Penguin x BRUNO" Steam & Bake Toaster

Product Name: "Suica Penguin x BRUNO" Steam & Bake Toaster

Tax-included Price: 17,500 yen

Launch Date and Time: July 14, 2026, 10:00 AM

Size and Weight: - Size: W350mm x H225mm x D370mm

- Interior Size: W280 x H80 x D260mm

- Weight: Approx. 4800g

- Package Size: W410mm x H270mm x D410mm

Color: Greige

Materials: Main unit: Galvalume steel sheet; Door: Glass; Baking rack: Chrome-plated steel; Tray: Aluminized steel sheet

Country of Origin: China

Functions: - Rated Power Consumption: 1,350W

- Bakes 4 slices of square bread

- Heating modes (Steam, Convection, Normal)

- Temperature control

- 30-minute timer

Power Supply: AC100V, Cord length approx. 1.2m

Accessories: Water cup, baking tray, baking tray rack, crumb tray, recipe leaflet

"Suica Penguin x BRUNO" Multi Stick Blender

Product Name: "Suica Penguin x BRUNO" Multi Stick Blender

Tax-included Price: 8,500 yen

Launch Date and Time: July 14, 2026, 10:00 AM

Size and Weight: - Size: W62mm x H384mm x D74mm

- Weight: Approx. 590g

- Package Size: W220mm x H245mm x D145mm

*Size when blender stick is attached

Color: Ivory

Materials: Main unit: ABS resin; Blender stick: ABS resin, Stainless steel; Whisk: ABS resin, Stainless steel; Chopper: Polypropylene, ABS resin, POM resin (Chopper bottle only: Heat resistant: 140°C / Cold resistant: -20°C); Chopper blade: POM resin, Stainless steel (Titanium coating); Blender cup: Polypropylene (Heat resistant: 140°C / Cold resistant: -20°C)

Country of Origin: China

Functions: - Rated Power Consumption: 200W

- Blender (puree, mix)

- Chopper (chop, crush)

- Whisk (whip)

- 2-speed control

Power Supply: AC100V, Cord length approx. 1.5m

Accessories: Blender cup (600ml), cleaning brush

About EC Site "GRANSTA MALL"

"GRANSTA MALL" is an EC shop within "JRE MALL," an EC mall operated by JR East. In addition to allowing customers to order limited-edition products from the "Gransta Tokyo" commercial facility within JR Tokyo Station, it offers a wide variety of sweets, Suica Penguin merchandise, train goods, and more, recommended for gifts or personal treats. Enjoy advantageous online shopping where you can earn and use JRE POINTs, JR East's point program.

(URL) https://shopping.jreast.co.jp/shop/detail/s063

(Example Products)

"Suica Penguin Marumaru Can (Green)" <Caffarel> Tax-included price 3,000 yen "Suica Penguin Bi-fold Wallet" <Kitamura> Tax-included price 25,000 yen

About JR East Cross Station Co., Ltd.

Company Name: JR East Cross Station Co., Ltd.

Headquarters: South Gate Shinjuku Building 6F, 5-33-8 Sendagaya, Shibuya-ku, Tokyo

Established: April 1, 2021 (Reiwa 3)

President and Representative Director: Atsuko Ito

Capital: 4.11 billion yen (100% subsidiary of JR East)

About Development Company:

This business develops "Ecute" and "Gransta," commercial facilities within stations, aiming to create attractive station spaces that broadly meet the needs of customers using the stations.

We aim to further enhance the appeal of station spaces while considering the location, culture, and regional characteristics of each station.

We also strengthen collaboration with partners and actively engage in coexistence with local communities and regional cooperation.

Main Operated Facilities: Ecute, Gransta