KEAN Health Signs Official Sponsor Agreement with Yokohama F. Marinos; Launches New Initiative Utilizing Genetic Testing

KEAN Health Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Kota Yamaji), a provider of personalized testing services including genetic testing, has announced the signing of an official sponsor agreement with Yokohama F. Marinos (Yokohama Marinos Co., Ltd.).

Yokohama F. Marinos players will undergo the genetic testing service "chatGENE" provided by KEAN Health, and a new content initiative utilizing genetic testing will be launched.

Through this initiative, we aim to broaden opportunities for top athletes, individuals involved in sports, and people who value their daily health to confront their own health and physical constitution, and consider their own unique conditioning methods.

Key Points of This Release

- KEAN Health Co., Ltd. signs an official sponsor agreement with J1 League club Yokohama F. Marinos.

- A new content initiative utilizing genetic testing will be launched with Yokohama F. Marinos.

- An initiative to promote conditioning, which involves scientifically understanding one's own physical constitution, from top athletes to the general public.

Comment from Shunsuke Ashizawa, Representative Director and President of Yokohama Marinos Co., Ltd.

We are deeply grateful for the support from KEAN Health Co., Ltd. as an official sponsor. On behalf of the club, I would like to express our sincere gratitude. We are also very encouraged and pleased to welcome a partner who shares our aspirations into the F. Marinos family.

In recent years, with the growing awareness of health, the importance of conditioning in daily life and sports activities has become increasingly significant. We expect that KEAN Health's advanced solutions and expertise will greatly contribute to the club's activities.

Through this partnership, Yokohama F. Marinos will further strive to create well-being through sports and deliver new value to everyone.

Comment from Kota Yamaji, Representative Director and President of KEAN Health Co., Ltd.

It is a great honor to be able to partner with Yokohama F. Marinos as an official sponsor. I am truly delighted to be involved as a member of a club with a long history that is loved by many fans and supporters.

KEAN Health provides personal healthcare services through genetic testing and gut flora testing, enabling individuals to understand their own physical constitution and health status, and utilize this information for daily conditioning. We believe that scientifically understanding one's own body is an important step not only for top athletes but also for those involved in sports and those who value their daily health.

Through this partnership, we will support Yokohama F. Marinos' challenges and provide opportunities for more people to confront their own health and consider their own unique conditioning methods through sports.

Why Do Top Athletes Understand "Their Own Physical Constitution"?

Competitive performance is not solely determined by genetics. It is formed by the overlap of multiple factors such as training, nutrition, sleep, tactical understanding, mentality, and team environment.

On the other hand, recent sports science and genome research have reported that genetic individual differences in certain physical characteristics, such as muscle fiber type, explosive power, endurance, fatigue recovery, and nutrient metabolism, can be influenced by innate genetic predispositions.

- ACTN3 Gene

Related to the structural protein of fast-twitch muscle fibers (explosive type), with numerous reports linking it to sprint ability.

- ACE Gene

Shown to be related to endurance performance, with ongoing research in marathon runners and endurance athletes.

- Neurological Genes such as BDNF and COMT

Potentially related to individual differences in mental aspects such as motor learning, concentration, and stress response.

These are not about "genes determining ability," but are used as auxiliary lines to help athletes understand the "tendencies" of their own bodies.

By understanding their genetic characteristics, athletes can add new perspectives to their conditioning and training design.

KEAN Health Co., Ltd. analyzes multiple genes related to each sport from June 2025 to support athletes' understanding of their individual characteristics. The analysis results are used as reference information for athletes themselves and support staff when considering the following aspects:

- What abilities should be prioritized for development?

- What kind of training design is conceivable?

- What nutrients should be supplemented?

"chatGENE for Sports" Official Website: https://keanhealth.jp/shop/pages/chatgene-sports

About Yokohama Marinos Co., Ltd.

A professional soccer club belonging to the J1 League, with home towns in Yokohama City, Yokosuka City, and Yamato City, Kanagawa Prefecture. Its origins trace back to the Nissan Motors Soccer Club, founded in 1972. In 1992, the club name was changed to Yokohama Marinos, and it became an original member of the J.League, which began in 1993. In 1999, it merged with Yokohama Flügels, giving birth to the current "Yokohama F. Marinos."

<Representative Achievements>

- J1 League: 5 Championships (1995, 2003, 2004, 2019, 2022)

- J1 League Cup: 1 Championship

- Emperor's Cup: 7 Championships

- Super Cup: 1 Championship

About KEAN Health Co., Ltd.

Over 20 years have passed since the completion of the Human Genome Project, which decoded all human genes (genome). With the evolution of biotechnology contributing to the resolution of social issues and sustainable economic growth, and the concept of biotransformation, which significantly transforms the very nature of society, gaining attention. The company is developing its business with the vision of creating a society where genomes and genes, which were primarily used by specialists such as researchers, become more accessible to consumers.

[Company Overview]

Company Name: KEAN Health Co., Ltd.

Headquarters Location: 4F Canal Square Shibaura, 3-14-18 Shibaura, Minato-ku, Tokyo

Representative Director: Kota Yamaji

Homepage: https://keanhealth.co.jp/

[Contact Information for Inquiries]

Department: Public Relations

Email: [email protected]

About Genetic Testing Service chatGENE Pro

A comprehensive genetic testing service that reveals genetic predispositions for disease risks and physical constitution (diet, skin, etc.) with a single test. It includes "500 items," "ancestry analysis," and "AI search."

[Product Features]

Comprehensive 500 Items

Understand your genetic predisposition compared to the Japanese average for disease risks such as cancer and lifestyle-related diseases, as well as physical traits related to diet and exercise.

6 Special Contents Useful in Daily Life

A unique content that summarizes multiple genetic predispositions related to daily concerns such as diet, nutrients, skin, sports, personality traits, and behavioral traits.

Ancestry and Ethnic Analysis

Discover your ancestral roots by analyzing DNA from ethnic groups tens of thousands of years ago.

Japan's First! AI Search Function Integrated into Genetic Testing

To make genetic test results easier to investigate and utilize, we have integrated an AI search function into genetic testing for the first time in Japan*. By interacting with the AI concierge "Chat Genie," users can confront their genetic predispositions, consider how to incorporate them into their daily lives, and expand their use of genetic testing.

*For consumer genetic testing services. As of January 2025. Our research.

Details here: https://keanhealth.jp/lp?u=chatgene-pro-pr