KEYUCA, a lifestyle solution brand (corporate name: Kawajun Co., Ltd., headquarters: Chuo-ku, Tokyo; representative: Junzaburo Kawazaki), which sells original products related to clothing, food, and housing through its own stores, has launched four new styles of the 'Saratero Series' on Friday, May 29, 2026. These garments are easy to care for and ideal as cool, comfortable daily wear.
On humid days or when you sweat slightly from minimal movement, clothing can cling to your skin, and garments may take a long time to dry after washing—these seasonal inconveniences are becoming more common.
KEYUCA’s 'Saratero' series transforms these everyday discomforts into a refreshingly pleasant wearing experience.
The soft, draping fabric feels gently cool against the skin. Even when you sweat, it dries quickly and resists stickiness, allowing you to stay comfortable even on hot, humid days.
The series also features UV protection—a welcome function during seasons when UV exposure is a concern—making it reassuring for outdoor activities.
Moreover, the garments are machine washable, wrinkle-resistant, and tumble-dry safe. Their ease of care makes them simple to incorporate into daily life, adding to the series’ appeal.
The lineup includes four items: a one-piece dress that completes an outfit on its own, wide pants that combine comfort and a sleek silhouette, and two simple, versatile tops.
Designed to help you stay comfortable even on days when you feel vaguely uncomfortable, the Saratero series offers a cool-touch and quick-drying solution for the humid rainy season and the increasingly hot days ahead.
Product Overview
Product: Saratero Sack Dress
Price: ¥5,990 (¥6,589 including tax)
Release Date: Friday, May 29, 2026
Size: One-size
Colors: Black, Brown, Greige
Material: 100% Polyester
Features: Machine washable, UV protection, cool-touch, wrinkle-resistant, quick-drying, tumble-dry safe
Product: Saratero Tuck Sleeve French Top
Price: ¥3,990 (¥4,389 including tax)
Release Date: Friday, May 29, 2026
Size: One-size
Colors: Black, Brown, Greige
Material: 100% Polyester
Features: Machine washable, UV protection, cool-touch, wrinkle-resistant, quick-drying, tumble-dry safe
Product: Saratero Vanzai Sleeve Top
Price: ¥3,990 (¥4,389 including tax)
Release Date: Friday, May 29, 2026
Size: One-size
Colors: Black, Brown, Greige
Material: 100% Polyester
Features: Machine washable, UV protection, cool-touch, wrinkle-resistant, quick-drying, tumble-dry safe
Product: Saratero Tuck Wide Pants
Price: ¥4,990 (¥5,489 including tax)
Release Date: Friday, May 29, 2026
Sizes: S–M / M–L
Colors: Black, Brown, Greige
Material: 100% Polyester
Features: Machine washable, UV protection, cool-touch, wrinkle-resistant, quick-drying, tumble-dry safe
Brand Overview
About KEYUCA
Kawajun Co., Ltd., the company operating KEYUCA, has been involved in fixture and space design for hotels, restaurants, medical facilities, and supermarkets for over 50 years since its founding. KEYUCA was born as an interior brand that leverages the professional-grade expertise and experience cultivated at Kawajun to offer products that support individual lifestyles.
This year, marking its 25th anniversary, KEYUCA will position itself as a 'Lifestyle Solution Brand' dedicated to solving consumers’ everyday challenges, offering 'Life Investment Goods'.
URL: https://www.keyuca.com
Instagram: @keyuca_design
https://www.instagram.com/keyuca_design/
Company Overview
Company Name: Kawajun Co., Ltd.
Representative: Junzaburo Kawazaki
Headquarters: 3-15-1 Nihonbashi Hamacho, Chuo-ku, Tokyo
Founded: September 3, 1974 (Showa 49)
Business Activities: Retail Solution Business, Global Hardware Business, Public Furniture International Business, Medical Business, Hotel Business, ThreeS Business, KEYUCA Business, Overseas Business
URL: https://www.kawajun.co.jp
FACT BOX
- Source: PR TIMES
- Category: New Product