Mercian Corporation is fully renewing its top-selling brand, 'Delicious No-Additive Wine,' into 'Mercian No-Additive Wine,' with a phased release starting in early July.
Targeting new customers in their 30s and 40s within the growing non-additive wine market, this renewal enhances the taste through their proprietary 'Rich Fruit Flavor Method' and updates the packaging to a modern, quality-focused design.
Product Names: Mercian No-Additive Wine (Mellow Red, Rich Red, Sweet Red, Refreshing White) Release Date: Phased release starting early July 2026.
FACT BOX
- Source: PR TIMES
- Category: New Product