Da-iCE Appointed as New CM Characters, Write Original Song "Unlimited" with Shared Desire to "Brighten and Energize Daily Life"; Kirin Nodogoshi Nama New TVCM to Air Nationwide Starting June 30 (Tue)

Kirin Nodogoshi Nama "Super Refreshing" Commercial (15 seconds) URL: https://youtu.be/MAgHI8faA_A

Kirin Brewery Company, Limited (President: Hideki Horiguchi) has appointed Da-iCE as the new CM characters for "Kirin Nodogoshi Nama" and will begin airing the new TVCM "Super Refreshing" commercial nationwide starting June 30, 2026 (Tue). The CM will also feature a preview of the original song "Unlimited" written by Da-iCE.

"Kirin Nodogoshi Nama" has been a long-selling product for 22 years since its launch in 2005. It is loved by many customers for its brand value of "refreshing taste that can be drunk gulp by gulp" and "a bright and uplifting feeling," with cumulative sales exceeding 25 billion bottles (*). We aim to continue to be a presence that brightens and energizes daily life while staying close to our customers' everyday lives. *Total cumulative sales from 2005 to 2025 (equivalent to 350ml cans).

Da-iCE, who will be welcomed as the new CM characters, has delivered positive energy to many people through their music and performances. Their image resonated with Kirin Nodogoshi Nama's desire to "brighten and energize daily life," leading to this collaboration.

Furthermore, this shared sentiment led to the creation of an original song written by Da-iCE. The new CM will feature a preview of the song "Unlimited." In an interview video released alongside the CM, they discuss the thoughts behind the song, filming episodes, and the best toast for the five of them. The song is scheduled for digital release on July 15, 2026 (Wed).

"Kirin Nodogoshi Nama" Brand Site: https://www.kirin.co.jp/alcohol/beer/nodogoshi/

◆ TVCM Overview

The new TVCM depicts the five members of Da-iCE toasting refreshingly under a blue sky. The CM has a refreshing feel tailored for the summer season, expressing the "bright and uplifting feeling" when drinking "Kirin Nodogoshi Nama."

The original song is an upbeat track full of positive energy, written by Da-iCE with the shared desire to "brighten and energize daily life." With its lively sound and Da-iCE's signature vocals, it expresses the refreshing sensation of "Kirin Nodogoshi Nama" and the "bright and uplifting feeling" when drinking it.

Title: Kirin Nodogoshi Nama "Super Refreshing" Commercial (15 seconds)

Youtube URL: https://youtu.be/MAgHI8faA_A

Broadcast Start / Region: June 30, 2026 (Tue) / Nationwide

Cast: Da-iCE

Filming Period: April 2026

◆ Da-iCE Interview (Excerpts)

Making-of & Interview URL: https://youtu.be/UOpsplGJifo

Q. This is your first time appearing in a liquor commercial. What are your thoughts and aspirations?

Ohno: Appearing in a liquor commercial has been one of my dreams, so I'm truly happy from the bottom of my heart. Liquor commercials are always memorable, aren't they? So, I'm really happy about it. And since "Kirin Nodogoshi Nama" (hereinafter referred to as "Nodogoshi Nama") has been loved for over 20 years, and we've been active for 15 years, I thought it would be great to become a group that is loved for a long time, just like "Nodogoshi Nama."

Q. How was the CM shoot? Please tell us about any episodes or highlights from the filming.

Wada: As you can see, it was incredibly sunny! It was so sunny, I wondered if it could get any sunnier!

Hanamura: Not a single cloud.

Wada: It's surprisingly rare for the five of us to toast together like this, and we don't usually show that to everyone. So, I'm really happy that we could show that to you all.

Q. What was the image behind the creation of this song?

Hanamura: When we received the offer, we heard that "Nodogoshi Nama" has a concept of "wanting to make people feel bright and energized," and we really resonated with that. So, we went into the studio to create a song that would embody that.

Kudo: When you think of energetic and bright, it's usually a high-tension feeling. Musically, we aimed for a party tune in our own style, incorporating upbeat tempos and genres like funk and breakbeats that allow everyone to have fun together.

Hanamura: This year, some big things seem to be in the works, and after 15 years, I wanted to create a song that conveys the feeling of wanting to toast with everyone who has known us or supported us, even for just a second.

Q. Please tell us about the highlights of the new CM song.

Hanamura: We wanted to do something a little different, something unexpected. I haven't heard many long vocal holds in CM songs, so we decided on a five-person vocal track where I and Yudai-kun would hold long vocal notes while the other three performers sing. This way, everyone's voice can be heard within the 15 seconds.

Kudo: Of course, we've always wanted to appear in a CM, and our music creation is becoming more recognized by many people. We thought it would be like a dream to be able to appear and also create the music. I think they understood that and offered us this opportunity, so we're happy on both fronts.

Kudo: I think "Nodogoshi Nama" has a pretty energetic and fresh image. We also tend to have that kind of energy a lot of the time.

Iwaoka: We're quite fresh, you know.

Kudo: In terms of content.

Hanamura: That's true. In terms of our career and age, we're in the latter half of the pack among the many dance and vocal groups.

Kudo: We're seasoned. However, we want to maintain a fresh mindset.

Q. Please tell us about a recent moment that made you feel excited.

Kudo: We met up as a group today for the first time in a while. It's been about two weeks, right? Just that made me a little excited.

Wada: When you haven't seen each other for a while, that happens. There's a lot to talk about.

Kudo: It's rare for us to have such a long gap, isn't it?

Iwaoka: It has been a long time.

Hanamura: We have concerts, but the MC part is likely to be long.

Ohno: It definitely will be.

Q. Please tell us about the "most exciting toast" you've ever had.

Hanamura: Wasn't it that dinner party for just the five of us before our Budokan concert? That was the last dinner party for just the five of us.

Iwaoka: The first and last?

Kudo: It might happen again in the future, as things stand.

Hanamura: There were no staff, just the five of us. Before our first Budokan performance, we decided to have a toast together, and that toast was the most passionate moment for us as Da-iCE.

Q. "Kirin Nodogoshi Nama" continues to evolve. Please tell us about Da-iCE's evolution over their 15 years.

Hanamura: It's the MC part. In the very early days, when we came out saying, "Hello~, we're Da-iCE~," the manager got angry and said, "Are you comedians?"

Ohno: The manager was also the producer who formed the group.

Hanamura: I still think everyone does it that way. The manager had an image of us as cool, sharp artists, so they told us not to talk unnecessarily during the MC, and we didn't talk at all. Now, we talk a lot.

Wada: Even though we were given 15 minutes, we finished in 10 minutes.

Wada & Ohno: Because there were only two songs.

Kudo: That might be true.

Hanamura: Now, we even cut one song to make time for the MC.

Q. Finally, please give a message to everyone watching the CM.

Kudo: The actual CM content captures our usual vibe and camaraderie, so I hope you'll enjoy watching it along with this refreshing blue sky.

【Product Overview】

Cumulative Sales of 25 Billion Bottles! (*) "Kirin Nodogoshi Nama," Continuously Loved

Since its launch in 2005, the brand has supported people's lives with its "refreshing sensation" and "delicious taste that can be drunk gulp by gulp." "Kirin Nodogoshi Nama," now in its 22nd year, continues to evolve, with cumulative sales exceeding 25 billion bottles (*), and remains loved by everyone.

* Total cumulative sales from 2005 to 2025 (equivalent to 350ml cans).

◇ Product Name

"Kirin Nodogoshi Nama"

◇ Sales Region

Nationwide

◇ Volume / Container

250ml Can, 350ml Can, 500ml Can, 15L Keg

◇ Price

Open Price

◇ Alcohol Content

5%

◇ Pure Alcohol Content

250ml Can: 10g, 350ml Can: 14g, 500ml Can: 20g

◇ Classification under Liquor Tax Law

Malt Beverage 2

◇ Manufacturing Plants

Kirin Brewery Hokkaido Chitose Plant, Sendai Plant, Toride Plant, Yokohama Plant,

Nagoya Plant, Shiga Plant, Kobe Plant, Okayama Plant, Fukuoka Plant

【Original Song Release Information】

Da-iCE "Unlimited"

July 15, 2026 (Wed) Digital Release

Da-iCE Official HP: https://da-ice.jp/

* Advance jacket photo of the jacket photo is a preview