Announcement of 148th Anniversary Digital Event

Fujiya Hotel Co., Ltd. (Headquarters: 359 Miyashita, Hakone-machi, Ashigarashimo-gun, Kanagawa Prefecture / President and Representative Director: Akira Ando), part of the Kokusai Kogyo Group, will celebrate the 148th anniversary of Fujiya Hotel on July 15, 2026. To commemorate this milestone, Fujiya Hotels & Resorts will hold a "148th Anniversary Digital Event."

This event will feature a variety of digital initiatives, including a present campaign on official Instagram and LINE, a limited-time sale on accommodation plans exclusively on our official website, and the sale of a "148th Anniversary Special Set" on our online shop.

Additionally, we will be offering unique Fujiya Hotels & Resorts experiences such as distributing LINE coupons to receive original stickers from the Hakone Ekiden Museum, and announcing LINE original stamps featuring teddy bears dressed in bell staff uniforms.

We encourage you to take this opportunity to "add as a friend and follow" the official accounts of Fujiya Hotels & Resorts and enjoy our special 148th-anniversary events.

Overview of the 148th Anniversary Digital Event:

1. Instagram & LINE Present Campaign

[Period] July 1, 2026 (Wed) 12:00 PM - July 15, 2026 (Wed) 12:00 PM

[Details] Among those who follow our official Instagram and add our official LINE account as a friend during the campaign period and apply for the present, we will randomly select winners to receive prizes such as accommodation vouchers, parfaits, self-play tickets, and popular online shop products.

2. Official Website Exclusive Accommodation Plan Time Sale

[Period] July 15, 2026 (Wed) Noon - July 21, 2026 (Tue) 4:00 PM

★LINE Friend Early Bird Reservations: July 10, 2026 (Fri) Noon -

[Details] We will be selling special preferential plans exclusively on our official website during a time sale. By adding us as a LINE friend in advance, you will be among the first to receive notifications about advantageous early bird sales.

3. Online Shop Exclusive Products

[Period] July 6, 2026 (Mon) 11:00 AM - July 31, 2026 (Fri) 4:00 PM

[Details] We will be selling special limited-time sets to commemorate our 148th anniversary, available in limited quantities.

- 148th Anniversary Special Set: Regular Price \17,400 (tax incl.) \u2192 Special Price \14,800 (tax incl.)

- Two Types of Cheesecake Tasting Set *Free Shipping: \6,200 (tax incl.)

4. Hakone Ekiden Museum Original Sticker Present LINE Coupon

[Period] Until July 31, 2026 (Fri)

[Details] By adding our official LINE account as a friend and obtaining the coupon, you will receive a "discount on paid admission & original sticker."

5. LINE Original Stamps (Coming Soon)

[Details] Adorable LINE original stamps featuring teddy bears dressed in Fujiya Hotel's bell staff uniforms are scheduled to be released.

Event Page