KOKUYO的調查顯示，學生因沒有適當休息而導致學習效率低落。為此，其Campus品牌與Zoff合作，推出了以幫助學生切換學習與休息模式的「off勉」為概念的新款文具。
KOKUYO公司將於5月20日推出旗下支援學生的品牌<Campus>與眼鏡品牌<Zoff>的聯名商品。本次以「休息也是學習的一部分」為主題，提倡能促進高效休息的學習法「off勉」。根據事前調查，許多國高中生在超過專注力極限後，仍持續無效學習，且有80.3%的學生感到眼睛疲勞，卻在休息時使用手機，顯示出學習與休息(on/off)的切換不良。為回應95.3%學生認為若有「切換開關」會更容易休息的需求，本次合作開發了附有護眼操的筆記本、能固定書本打開的筆袋等商品，旨在透過文具支持學生健康的學習習慣。
FACT BOX · 重點整理
- 來源：PR TIMES
- 分類：Press Release
常見問題
What is the "off-ben" study method?
It is a new study style proposed by Kokuyo under the theme "resting is also part of learning," which encourages students to proactively incorporate effective breaks into their study time using special stationery.
What did Kokuyo's survey on student study habits find?
The survey found that 88.5% of students continue studying ineffectively even after losing concentration, primarily due to a lack of motivation. It also revealed that while 80.3% experience eye strain, many use smartphones during breaks, worsening the issue.
Why did Kokuyo's Campus brand and Zoff collaborate?
They collaborated to address the social issue of declining eyesight among students and to support their learning environment by combining Campus's expertise in study tools with Zoff's focus on eye care, creating products that encourage healthy breaks.
What new products were released from the Zoff x Campus collaboration?
The new items include a special Campus notebook featuring "Zoff Eye Care Exercises," a pen case designed to hold a book open to act as a study 'on' switch, and a mesh pouch for carrying eye care items and other accessories.
What problem are these new products designed to solve?
The products aim to provide a tangible "switch" for students to transition between studying ('on') and resting ('off'), addressing the finding that 95.3% of students felt such an item would make it easier for them to take necessary breaks.