Kurashiru Inc. (Headquarters: Minato-ku, Tokyo; CEO: Yusuke Horie), operator of the leading recipe video platform 'Kurashiru,' launched a campaign titled 'Support Soccer from the Dining Table' on June 1, 2026, to cheer on the Japanese team in the international soccer tournament.
As more people enjoy watching sports at home, interest in 'food' that enhances the viewing experience is growing. Under the mission of 'delivering happiness three times a day to 8 billion people,' Kurashiru has been providing recipes for every daily scene.
With the excitement of the international soccer tournament, this project was launched with the hope that people will enjoy a more special viewing experience by exploring the food cultures of the Netherlands and Tunisia.
The Netherlands is a major agricultural nation with a culture that values family time. Its home cooking is characterized by warm, simple dishes such as stews using potatoes, vegetables, and sausages. The newly released recipes include the traditional 'Pannenkoek,' the classic croquette 'Bitterballen,' and the pea-based 'Erwtensoep.'
Meanwhile, Tunisia is a country with a Mediterranean climate and a diverse history. Its cuisine is characterized by the use of spices, olive oil, and the chili paste 'Harissa.' The newly released recipes include 'Harissa-flavored Chicken Salad,' 'Pork Stew with Couscous,' and a 'Brik-style' fried dish.
Kurashiru will continue to enrich its content to provide rich experiences through food for special moments in consumers' lives, such as sports viewing and seasonal events.
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- Source: PR TIMES
- Category: press_release