A new taxi commercial for 'NMN Supplement P3', co-developed with celebrity Hikaru, will begin broadcasting on April 20th via TOKYO PRIME. The company handles all PtoC business operations internally to boost sales.
We operate a PtoC (Person to Consumer) business where we develop and sell products in collaboration with entertainers, talents, and models. Furthermore, we handle all aspects of the business in-house, including overall marketing involving advertisements for sales, customer support, and logistics.
FACT BOX
- Source: PR TIMES
- Category: キャンペーン
- Products / services: TOKYO PRIME
FAQ
When is the new taxi commercial for the NMN Supplement P3 scheduled to air, and which media platform will broadcast it?
The commercial is scheduled to air on April 20th and will be broadcast through Japan’s largest taxi media outlet called TOKYO PRIME.
What is the name of the supplement developed from Hikaru’s personal experience, and what type of product is it?
The supplement is called NMN Supplement P3, and it is a nutritional product formulated as an NMN (nicotinamide mononucleotide) dietary supplement.
What business model does the company use to develop and sell products, and which types of collaborators are involved?
The company operates a Person‑to‑Consumer (PtoC) business model, developing and selling items in partnership with entertainers, talents, and fashion models.
Which operational functions does the company manage internally for its PtoC business, including marketing and logistics?
The company handles all core operations in‑house, covering overall marketing, advertisement creation, customer support services, and product logistics such as shipping and fulfillment.
How does the company’s in‑house approach affect its control over advertising and customer interactions for the NMN Supplement P3?
By managing advertising, sales promotions, customer support, and logistics internally, the company maintains direct control over brand messaging and the customer experience for NMN Supplement P3.