Momentum to Speak at Seminar: 'Human Involvement in BtoB Marketing in the AI Era'

Momentum K.K. (Headquarters: Minato-ku, Tokyo; President: Kohei Hosoi) is pleased to announce its participation in the seminar 'How to Think About Human Involvement in BtoB Marketing in the AI Era: 12 Customer Experience Designs for 2026,' hosted by Majisemi K.K. on June 16, 2026. While AI adoption accelerates, the role of 'human involvement' as a factor determining BtoB marketing success is being re-evaluated. As automation and content generation become more sophisticated, customers expect experiences that offer conviction and trust, not just efficiency. This seminar will organize 12 perspectives on customer experience design for 2026, covering webinars, MA, content, video, data utilization, and sales collaboration, to explore the role humans should play in the AI era.