Macbee Planet Sponsors "B4A Summer Summit 2026 TOKYO" as Platinum Sponsor

Macbee Planet Inc. (Head Office: Shibuya-ku, Tokyo, President and CEO: Tomohiro Chiba, hereinafter referred to as "our company"), which advocates "All marketing on a performance basis," will be a platinum sponsor for the large-scale conference "B4A Summer Summit 2026 TOKYO," which discusses "cutting-edge clinic management," operated by B4A Inc. (President and CEO: Shotaro Uematsu), a developer and provider of electronic health records for self-pay medical services, to be held on Tuesday, July 7, 2026. We are pleased to announce that Yuta Harada, Executive Officer of our group company MAVEL Inc. (hereinafter referred to as "MAVEL"), will be a speaker.

Conference Official Website: https://www.b4a.co.jp/B4ASummerSummit2026

Session Overview

In recent years, in the competitive beauty clinic industry where customer acquisition is intensifying, the utilization of customer data based on LTV and ROAS is attracting attention to maximize the effectiveness of advertising investment. In this session, MAVEL Executive Officer Harada will speak and introduce our company's marketing support that maximizes LTV by leveraging data.

Furthermore, together with Mr. Norizuki, Team Leader of the Client Partner team at B4A Inc., we will discuss marketing strategies for medical aesthetics that balance acquisition efficiency with mid-to-long-term customer value. We will share the latest case studies for improving clinic profitability from each perspective, such as improving targeting accuracy and qualitatively enhancing counseling.

Speaker Profiles

Yuta Harada

Executive Officer, MAVEL Inc.

Joined a web marketing company after graduation.

After approximately 4.5 years of experience in new business development and general web marketing operations, joined Macbee Planet Inc. in 2018. As an Account Planner, he was in charge of numerous clients, including personal training gyms and beauty clinics. Appointed Executive Officer of MAVEL Inc. in 2025.

Hide Norizuki

Team Leader, Client Partner, B4A Inc.

Joined B4A after graduation and was responsible for everything from sales to customer service after product release. Experienced implementation projects and post-implementation support for multiple clients with 20 to 50 branches. Responsible for implementation lectures and support for stores nationwide. Currently engaged in regular meetings and support after implementation.

About the Presentation

・Date and Time: Tuesday, July 7, 2026, from 14:05

・Presentation Title: "DX in Medical Aesthetics Marketing ~From Point-Based Customer Acquisition to Line-Based LTV Maximization~"

What is B4A Summer Summit

"B4A Summer Summit" is the largest-scale conference for self-pay clinics in the industry. We discuss "cutting-edge clinic management" with distinguished guests representing the industry. This event, which was a great success in 2024 and 2025, has been enhanced this year with three venues in Tokyo, Osaka, and Fukuoka!

【Event Overview】

Date: Tuesday, July 7, 2026, 14:00-20:00

Venue: JP Tower Hall & Conference (Tokyo Station)

Official Website: https://www.b4a.co.jp/B4ASummerSummit2026

Organizer: General Incorporated Association for the Promotion of Next-Generation Medical Care

Operator: B4A Inc.

"Macbee Planet" - All marketing on a performance basis

Macbee Planet is a marketing company that provides services for each funnel – awareness, acquisition, and retention – on a performance basis. With its proprietary tracking technology, the company achieves customer acquisition with maximum client risk reduction through performance-based marketing that predicts LTV and optimizes ROI with the power of "data x technology x consulting."

Company Overview

Company Name: Macbee Planet Inc.

Representative: President and CEO Tomohiro Chiba

Location: 3-11-11 Shibuya, Shibuya-ku, Tokyo

Establishment Date: August 25, 2015

Capital: 2,635 million yen (as of the end of April 2026)

Business Activities: LTV Marketing Business

"Macbee Planet" Official Website: https://macbee-planet.com

Company Name: MAVEL Inc.

Representative: President and CEO Tomohiro Chiba

Location: 3-11-11 Shibuya, Shibuya-ku, Tokyo

Business Start Date: November 1, 2023

Capital: 88 million yen (as of the end of April 2026)

Business Activities: LTV Marketing Business

"MAVEL" Official Website: https://mavel.co.jp