On June 4, 2026, Tokyo-based publisher Magazine House, Ltd. launched the 'Interesting Paperbacks Outing Fair' at bookstore chains such as BOOKCOMPASS and BOOK EXPRESS. The fair features four selected paperbacks wrapped in a special book band illustrated by Tetsuo Takashima. The titles are: 'Snack Kizutsuki' and 'Miura's Friend' by Milli Masuda; 'What Shall I Wear Tomorrow' by Mariko Hayashi; and 'Everything is a Message: Novel Yuming' by Mariko Yamauchi, which details the origin of pop star Yumi Matsutoya. The campaign aims to encourage reading during commutes, cafe visits, and travels. Participating stores include BOOKCOMPASS ecute Ueno, ecute Shinagawa, NEWoMAN Shinjuku, Lierre Fujisawa, Sendai North Exit, Tokyo Central, BOOK EXPRESS ecute Akabane, and Perie Nishifunabashi.

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  • Source: PR TIMES
  • Category: business