"EMODA", "Hello Kitty", and "My Melody" Collaboration Items to be Released on Wednesday, May 27

The fashion brand "EMODA", operated by MARK STYLER Co., Ltd. (President & CEO: Masanori Akiyama, Headquarters: Shibuya-ku, Tokyo), will release collaboration items featuring Sanrio Co., Ltd.'s characters "Hello Kitty" and "My Melody" starting Wednesday, May 27, 2026. The items will be available at all "EMODA" stores, as well as on the official e-commerce sites "RUNWAY channel" and "ZOZOTOWN".

This collaboration will feature three types of items incorporating a "sun-tanned" design motif.

The T-shirt features a print of Hello Kitty and My Melody wearing original uniforms, adorned with lace to create an impression that is not overly casual. The Skipper Half Sleeve Top applies embroidery of Hello Kitty and the EMODA logo on a waffle material, expressing the brand's typical mood with monotone stripes and navy colors. The bag is designed with an original all-over patterned drawstring pouch peeking out from a clear material body, allowing users to enjoy the worldview of the "sun-tanned" motif.

[Product Overview]

MINI LACE T/S / Gray, Black, Blue / 5,390 yen (tax included)

SKIPPER HALF SLEEVE TOP / Ivory, Navy / 5,940 yen (tax included)

CLEAR SHOULDER BAG / White, Black / 7,590 yen (tax included)

Hello Kitty Profile Full name is Kitty White. Born in the suburbs of London, England. Height is five apples. Weight is three apples. A bright and kind girl.

My Melody Profile An honest, bright girl who cares about her little brother. Her treasure is a cute hood made by her grandmother. She likes baking cookies with her mother. Her favorite food is almond pound cake.

Sanrio Official Sites/SNS Official Site: https://www.sanrio.co.jp/ Instagram: https://www.instagram.com/sanrio_official_jp X: https://x.com/sanrio_news

These products are planned and manufactured by Grace Co., Ltd. and sold by MARK STYLER Co., Ltd. under a merchandising contract with Sanrio Co., Ltd.

About EMODA Based on MODE, MONOTONE, MINIMAL, expressing the edgy mood of the era. Being decisive. Having style. For those who constantly challenge themselves and continue to enjoy fashion.

EMODA Official Site/SNS Official Site: http://emoda-japan.com/ Web Store: http://runway-webstore.com/emoda/ X: https://x.com/emoda_staff/ ( @EMODA_STAFF ) Instagram: https://www.instagram.com/emoda_official/ ( @emoda_official )