[LILY BROWN] 2026 Autumn Collection Featuring Sakura Saiga <Pre-orders Start July 22 (Wed) at 12:00>

LILY BROWN, a ladies' fashion brand under Mash Style Lab, will start pre-orders for its 2026 Autumn collection on July 22, 2026, at 12:00 PM, available via its official online store, the MASH STORE app, and the e-department store USAGI ONLINE.

Ahead of the pre-orders, the brand will unveil the visual campaign and product lineup featuring model Sakura Saiga on July 17, 2026, at 12:00 PM.

Furthermore, for the three-day period from July 22 (Wed) to July 24 (Fri), a campaign will offer a flat 10% MA point return for all eligible pre-order items for registered members, regardless of member rank. Items will be shipped sequentially based on their scheduled delivery dates.