Megane Top Co., Ltd. (Headquarters: Shizuoka City, Shizuoka Prefecture; President and CEO: Masahiro Tomizawa; hereinafter 'Megane Ichiba') will relocate and reopen its 'Megane Ichiba Shinsaibashi Main Store' on Friday, July 10, 2026, at 11:00 AM.

Located in Shinsaibashi, a destination visited by people from around the world, the store aims to create an intuitive space where anyone, regardless of nationality or language, can discover, enjoy, and experience eyewear.

The sophisticated interior, highlighted by elegant lines of light composed of curves and straight lines, incorporates universally recognizable pictograms. This makes the store visually intuitive and comfortable for diverse customers, including international tourists, enabling a seamless shopping experience.

A Store Design Made Possible by Shinsaibashi’s Global Connectivity

Shinsaibashi is one of Osaka’s premier shopping districts, attracting numerous domestic and international visitors. It is a vibrant area where luxury brands, cutting-edge fashion, and diverse cultural offerings converge.

In recent years, with the recovery of inbound tourism, the area has seen a surge in foreign tourists from Europe, Asia, and beyond, all seeking Japanese culture and high-quality products.

However, language and cultural barriers can make information access difficult. With this in mind, the newly relocated 'Megane Ichiba Shinsaibashi Main Store' is designed around the concept of a 'store that can be understood without reading words.' By integrating light, signage, and spatial design, the store delivers an intuitive experience enjoyable by customers worldwide.

A New Shinsaibashi Landmark That Instantly Communicates 'Eyewear Store' from the Exterior

The dynamic two-story facade features bold lines of light against a black exterior, making it stand out prominently even in the bustling shopping district.

With lighting visible from both the front and side, and a large, protruding eyeglass-themed sign, the facade is globally iconic—immediately recognizable as an eyewear store by people from all over the world.

The entrance uses neutral, on-trend materials such as mortar and stone textures, combined with metal fixtures to create a refined aesthetic. By intentionally minimizing color, the space allows brand promotions, product displays, and visual presentations to stand out, offering a different experience with each visit.

Japan’s First Introduction: A Vision Testing Area That Redefines Eyewear Selection

The 'Megane Ichiba Shinsaibashi Main Store' features 'PHANTOM,' the latest vision testing device, introduced in Japan for the first time. Utilizing innovative technology different from conventional methods, it offers an unprecedented vision testing experience.

'PHANTOM' supports multilingual displays, making it user-friendly not only for Japanese customers but also for international visitors. Its intuitive interface ensures a smooth and efficient vision test.

※Image is for illustrative purposes only

1st Floor – A Floor Designed for Discovering Brands

The first floor leverages its compact width and deep layout by installing wall-mounted displays that offer a panoramic view of the entire store.

The layout naturally guides customers from the entrance toward the back, creating opportunities for unexpected encounters with a variety of brands.

Luxurious, high-quality shelving and lighting beautifully highlight the eyewear, while continuous illuminated displays above dynamically convey brand identities. The full wall surface also supports pop-up exhibitions, ensuring new discoveries with every visit.

Soft, curved fixtures shaped like eyeglasses are placed at the entrance, creating a comfortable, non-oppressive atmosphere. Different visual treatments on the left and right walls encourage natural exploration, resulting in a highly navigable retail space.

※Image is for illustrative purposes only

2nd Floor – A Relaxed Floor for Leisurely Eyewear Selection

Upon ascending the escalator, signs for contact lenses and hearing aids are immediately visible, allowing even first-time visitors to easily access their desired products.

The store clearly organizes Megane Ichiba’s original brand eyewear, contact lenses, and hearing aids, creating a calm, luxurious environment where customers can shop at ease, forgetting the bustle of Shinsaibashi.

The original brand eyewear section combines the same neutral materials used on the first floor with bronze accents and indirect lighting, creating a warm, premium atmosphere that allows customers to slowly immerse themselves in the brand’s world.

From 'Conveying' to 'Being Understood' – A Store That Truly Communicates

The 'Megane Ichiba Shinsaibashi Main Store' integrates light-based spatial design, universally understandable signage, displays that maximize brand appeal, and a comfortable, luxurious customer service area. As a new flagship store, it delivers Japan’s high-quality service and the joy of eyewear selection to both domestic and international visitors, offering a new experiential value.

Relocation and Reopening Commemoration

1. Limited-edition Gift

Customers who spend 5,000 JPY (tax included) or more will receive an Imabari mini towel with an exclusive 'Megane Ichiba Shinsaibashi Main Store' design.

※While supplies last. Offer ends when stock runs out.

2. 'Isshobarai' Discount

When purchasing eyeglasses or sunglasses, the second pair and beyond are discounted by 1,000 JPY.

Store Overview

Store Name

Megane Ichiba Shinsaibashi Main Store

Business Hours

11:00 – 20:30

Products Offered

Eyeglasses, sunglasses, contact lenses, hearing aids

Address

2-1-20 Shinsaibashi-suji, Chuo-ku, Osaka City, Osaka 542-0085

Phone Number

06-6244-0618

Parking

None

Access

3-minute walk from Exit 6 of Osaka Metro Midosuji Line 'Shinsaibashi Station'

Megane Top Co., Ltd.

Headquarters Address

8F Top Center Building, 8-6 Denmacho, Aoi-ku, Shizuoka City, Shizuoka 420-8528

Representative

President and CEO Masahiro Tomizawa

Established

May 1980

Capital

100 million JPY (as of March 2025)

Business Activities

Sales of eyeglasses, contact lenses, hearing aids, and related products

Number of Stores

1,035 domestic stores, 28 overseas stores (as of March 2025)

Number of Employees

5,201 (as of March 2025)

Corporate Website

https://www.meganetop.co.jp

Megane Ichiba Website

https://www.meganeichiba.jp

Customer Inquiries

Megane Top Customer Service Center

Toll-free: 0120-818-828 (Reception hours: 9:00–18:00)

* 'Megane Ichiba,' 'ALOOK (ARUKU),' 'Lens Style,' and 'Lens Direct' are stores operated by Megane Top Co., Ltd.

FACT BOX

  • Source: PR TIMES
  • Category: Event
  • Products / services: PHANTOM