Metoree Launches Tokyo Metro Ad Campaign Featuring Nozomi Sasaki for Industrial Products

ZAZA Inc. has launched a new offline advertising campaign for Metoree, an industrial product comparison and sales platform. Starting May 11, 2026, the campaign features actress Nozomi Sasaki and is displayed across all Tokyo Metro lines. This strategic move aims to create offline touchpoints with business professionals during their commute, targeting those who may be hard to reach through existing digital and television ads. The campaign will run until June 15, 2026, across major business hubs like Marunouchi and Otemachi. The commercial features Sasaki in a blue outfit walking a runway with industrial machines, combining BtoB with a fashion show concept. Metoree currently lists over 80,000 manufacturers and distributors across 7,000 categories, serving engineers and purchasing managers. It is also expanding globally in five major languages.