'ComiLab.' Expands to Ibaraki! A Store with Over 1,200 Types of Popular Goods from 'Genshin Impact', 'Honkai: Star Rail', etc., Opens at Aeon Mall Tsuchiura

Miraiya Shoten Co., Ltd. (Headquarters: Mihama-ku, Chiba City; President: Masataka Hirakawa), a member of the Aeon Group, will reopen the Miraiya Shoten Tsuchiura store on Saturday, May 30, 2026. This renewal introduces 'ComiLab.,' an entertainment section specializing in comics, game merchandise, and anime goods. We will offer over 1,200 types of related goods from popular titles such as 'Genshin Impact,' 'Honkai: Star Rail,' 'Honkai Impact 3rd,' and 'Zenless Zone Zero,' proposing a new entertainment space where you can 'meet your favorites at a bookstore.' Furthermore, to commemorate the opening, we will hold many fan-pleasing projects, including a purchase bonus campaign for 'Honkai Impact 3rd' and life-sized panel displays for 'Zenless Zone Zero.' [Features of ComiLab. Tsuchiura Store] 1. Expanded Selection of Official Goods: We will stock over 1,200 types of related goods from popular game and anime titles, focusing on 'Genshin Impact,' 'Honkai: Star Rail,' 'Honkai Impact 3rd,' and 'Zenless Zone Zero.' We will offer a wide range of products such as acrylic stands, tin badges, keychains, plushies, and card-related items to meet the needs of fans. 2. 'Honkai Impact 3rd' Purchase Bonus Campaign: Starting Saturday, May 30, customers who purchase over 3,300 yen (tax included) of 'Honkai Impact 3rd' related products will receive a 'Honkai Impact 3rd Bonus Sticker Set.' 3. Four Life-sized Panels of 'Zenless Zone Zero' Appear!: We will install four gorgeous life-sized panels from 'Zenless Zone Zero' at two event spaces on the 3rd floor of Aeon Mall Tsuchiura. The characters include the protagonists 'Akira' and 'Lin,' as well as 'Hugo' and 'Vivian' from the Mockingbird faction. It is an impressive display that fans will love, and you can enjoy taking commemorative photos with your favorite characters. What is 'ComiLab.'?: An entertainment corner specializing in comics, anime goods, and game goods, established by Miraiya Shoten in March 2025 in conjunction with the renewal of the Miraiya Shoten Dainichi store (Osaka Prefecture). It actively hosts pop-up shops, merchandise sales, and events for popular content. [Store Overview] [Facility Name] Miraiya Shoten Tsuchiura Store [Address] 3F Aeon Mall Tsuchiura, 367 Kamitakatsu, Tsuchiura City, Ibaraki Prefecture 300-0811