BIOAESTECH, a beauty brand developed by MD Inc. (Headquarters: Minato-ku, Tokyo; Representative Director: Kensuke Ishii), held a pop-up event in Seoul, South Korea, on May 14, 2026.
The event was organized to raise awareness of BIOAESTECH’s brand concept and product appeal, attracting a wide range of attendees, including beauty industry professionals and influencers.
At the venue, in addition to showcasing the BIOAESTECH product lineup, a touch-up space was set up for visitors to experience the products firsthand. Attendees were able to immerse themselves in the brand's worldview and product quality.
Furthermore, the venue featured photo spots and spatial arrangements that captured the brand’s image, creating an environment where visitors were naturally drawn to take photos. The sophisticated design successfully communicated the unique identity of BIOAESTECH.
The event drew many visitors with a high sensitivity to beauty trends within Korea, as well as influential figures on social media. The event received significant engagement, with attendees sharing their experiences and product trials on social media platforms.
This pop-up event served as a valuable opportunity to directly showcase the appeal of BIOAESTECH to local customers.
Moving forward, BIOAESTECH will continue to actively promote its brand to the global market, aiming to provide new beauty experiences and value to even more customers.
FACT BOX
- Source: PR TIMES
- Category: Event
- Products / services: BIOAESTECH