Feeling tired even after sleeping? The cause might be "pressure during sleep." MOGU renews and launches "Zero Pressure Sleep," a new concept in sleep environment born from 30 years of bead research.

MOGU Inc. (Headquarters: Miki City, Hyogo Prefecture, Representative Director: Yoshinobu Ishida) has renewed its full-body support bedding "Dream Pillow on Clouds®," which utilizes its proprietary micro-powder bead® technology cultivated over 30 years, and launched it on Amazon under the new concept of "Zero Pressure Sleep."

This product adopts a new approach that not only supports the body as before, but also disperses pressure applied to the body through fluidity, thereby reducing the burden of pressure. Simply layering it over your current bedding, it aims to provide a new recovery environment that fits and envelops the entire body, reducing the strain on the body during sleep.

▶ Product Page (Amazon - Night Navy): https://www.amazon.co.jp/dp/B0H6NZ9VBK

▶ Official LINE (Distribution of usage instructions and details): https://lin.ee/O5tSsHH

"I still feel tired even after sleeping." The cause might be pressure stress during sleep.

"I wake up tired." "My shoulders and neck feel heavy." "My lower back is stiff." "I feel sluggish even though I slept enough."

Many people suffer from these problems. Sleep quality has focused on "sleep duration" and "sleeping posture." However, MOGU has focused on another factor: the pressure exerted on the body by gravity during sleep. Gravity does not disappear even when lying down. When the load is concentrated on limited areas such as the shoulders and lower back, the body tenses unconsciously, leading to repeated tossing and turning.

MOGU believes that reducing this pressure load as much as possible leads to the creation of a comfortable sleep environment.

More than 1 in 4 working-age adults "do not get enough rest from sleep."

According to a survey by the Ministry of Health, Labour and Welfare, more than 1 in 4 people aged 20-59 responded that they "do not get enough sense of rest from sleep."

[Source] From the "Summary of the 2024 National Health and Nutrition Survey Results" by the Ministry of Health, Labour and Welfare.

Sleep is not just about "sleeping longer"; its quality is becoming increasingly important as a time to prepare for the next day's condition. Furthermore, in the medical and nursing care fields, the concept of body pressure dispersion is widely used for purposes such as preventing pressure ulcers.

MOGU has applied this concept to everyday sleep and has pursued the potential of a "sleep environment that reduces pressure."

From "Supporting" to "Releasing": Fluid Fit Structure Born from 30 Years of Bead Research

Conventional bedding has evolved with a focus on how to support the body, such as high-resilience and low-resilience.

On the other hand, MOGU's goal was not to receive pressure, but to let it flow away. With the high fluidity of micro-powder beads® and a special fabric that stretches in all directions, the bedding itself freely deforms according to the body's shape and changes in posture.

It naturally follows all sleeping postures, such as lying on your back, side, or at an angle, and disperses pressure across the entire body. It is a unique "fluid fit structure" that supports a natural state of relaxation without fixing the body.

* Body pressure dispersion status before and after using "Zero Pressure Sleep" (our research)

A New Sleeping Posture of 30-45 Degrees, Allowing You to Lean Your Back While Sleeping on Your Side

In typical side sleeping, body weight tends to concentrate on the shoulders and hips, causing strain if maintained for a long time. Zero Pressure Sleep supports the head, neck, shoulders, back, and hips as one unit, guiding the body into a natural inclined posture of approximately 30-45 degrees.

This allows the body to relax more easily and maintain a more stable posture, as it supports the back while sleeping on the side, which is not possible with conventional bedding. Furthermore, the micro-powder beads® flow along the body, widening the pressure-receiving area and reducing localized pressure on the shoulders and hips.

You can experience an unprecedented "feeling of being enveloped and relaxed."

Approximately 74% Experienced Changes Upon Waking; 5-Day Monitor Survey Conducted

Prior to the renewal and launch, a 5-day monitor survey was conducted with 44 participants.

As a result, 73.8% responded that they experienced changes in their awakening and morning condition upon waking.

High ratings were also received for ease of falling asleep and comfort, indicating the potential for a new value proposition: "considering sleep as a recovery environment that prepares for the next day's condition."

[Survey Subjects] 44 people ・ [Survey Period] 5 days ・ [Survey Method] In-house monitor survey

Body Pressure Dispersion Technology Cultivated in the Medical and Nursing Care Fields

Since its founding in 1996, MOGU has continued to develop products utilizing micro-powder beads® and has refined body pressure dispersion technology that is also used in the medical, nursing care, and rehabilitation fields.

Currently, in collaboration with Miki City, the company is also promoting regional development, including initiatives for extending the healthy life expectancy of the elderly and for preventive care.

Comprehensive Partnership Agreement on Regional Revitalization Signed with Miki City

Simply Layer Over Your Current Bedding

With Zero Pressure Sleep, there is no need to replace your mattress or futon. It can be introduced simply by layering it over your current bedding.

As full-body bedding that supports the head, neck, shoulders, back, and hips as one unit, it naturally follows changes in sleeping position and proposes a new sleep environment aimed at reducing the burden on the body.

Product Overview

● Product Name: MOGU "Zero Pressure Sleep"

● Price: Available at a special introductory price on the Amazon product page

● Material: Built-in MOGU's proprietary micro-powder beads® (excellent fluidity and durability)

● Structure: "Fluid Adaptive Structure" where beads move smoothly according to body shape and changes in sleeping position

● Color Variations: Shine White / Sky Blue / Night Navy / Clear Pink / Mist Gray (5 colors in total)

Product Pages by Color (Amazon)

・Shine White: https://www.amazon.co.jp/dp/B0H6P78LHY

・Sky Blue: https://www.amazon.co.jp/dp/B0H6P9ZMMH

・Night Navy: https://www.amazon.co.jp/dp/B0H6NZ9VBK

・Clear Pink: https://www.amazon.co.jp/dp/B0H6PHFC6X

・Mist Gray: https://www.amazon.co.jp/dp/B0H6P8DG3N

Official Promotion Underway on Amazon

To commemorate the launch of "Zero Pressure Sleep," it is currently on sale at a special limited-time price on Amazon. Details about "Zero Pressure Sleep" and how to use it are being shared via our official LINE account.

About MOGU Inc.

MOGU® is a pioneering brand of powder bead® cushions born in Japan in 2001. Its unique design, featuring fine-particle powder beads®, a soft and smooth fabric texture, high safety with human-friendly materials, and functional beauty, has earned it support from many fans.

<Reference URLs>

Zero Pressure Sleep Special Page: https://mogus.co.jp/zeropressuresleep/

MOGU Inc.: https://mogus.co.jp/

Amazon Product Page: https://www.amazon.co.jp/dp/B0H6NZ9VBK

Official LINE: https://lin.ee/O5tSsHH